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What all of our customers have in common is that at […]","At Canto, we have the pleasure of working with marketing and creative teams doing all sorts of inspiring work, from...","\u003Cp class=\"wp-block-paragraph\">At Canto, we have the pleasure of working with marketing and creative teams doing all sorts of inspiring work, from running the communications strategy of one of the world’s largest airlines to coordinating events with hundreds of volunteers to connect the American veteran community.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">What all of our customers have in common is that at some point, they needed to invest in a digital asset management (DAM) solution to help their marketing and creative teams stay in sync and scale their creativity. While we, naturally, consider ourselves experts on DAM, it’s really our customers who have become experts at using a DAM solution to get their jobs done.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">So, we asked a few of our customers: \u003Cb>What advice would you give to another team like yours that is looking to invest in DAM? \u003C\u002Fb>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Here’s what they said.\u003C\u002Fp>\u003Ccto-testimonial company=\"United Airlines\" author=\"Kaitlyn Daleiden\" position=\"Communication and Design Manager\">You really don’t realize how many assets you have until you put them all in one place. We did a lot of calls and really dug into it before we started uploading. We didn’t want just a dumping ground for files. Therefore, we took a measured and detailed approach in rolling Canto out. It could have been overwhelming otherwise, when you look at the number of assets that you have. So my advice would be to take your time, map out your use cases, and realize the return will far outweigh the costs.\u003C\u002Fcto-testimonial>\u003Ccto-testimonial company=\"Team Red, White & Blue\" author=\"Shaun Provost\" position=\"National Community and Content Manager\">Work with a supplier who is supportive and flexible, who is willing to take the time to help create the best solution for your needs. We have been really happy with the Canto team and their care and responsiveness in helping us make the most of our DAM system.\u003C\u002Fcto-testimonial>\u003Ccto-testimonial company=\"Seattle Aquarium\" author=\"Pam Lamon\" position=\"Digital Marketing Manager\">No digital asset management solution is perfect. There will be growing pains when implementing a new system, but in the end it will help you streamline your process, organize your content better and cut down time on searching for the right file.\u003C\u002Fcto-testimonial>\u003Ccto-testimonial company=\"Ceva Sante Animale\" author=\"James Howell\" position=\"Head of Digital Marketing\">Clearly define your roles and workflows and then just do it.\u003C\u002Fcto-testimonial>\u003Ccto-testimonial company=\"The a2 Milk Company\" author=\"Alison Peake\" position=\"Head of Group Communications\">Setting it up correctly at the start is really important – ensuring that your file structure is right makes it so much easier for everyone to use.\u003C\u002Fcto-testimonial>\u003Cp class=\"wp-block-paragraph\">Read more about these Canto customers in our ebook, \u003Ca href=\"\u002Fdam-resources\u002Febook-customers-succeed-with-dam\u002F\">How customers succeed with digital asset management.\u003C\u002Fa>\u003C\u002Fp>",2,{"url":36,"url_md":37,"alt":38,"height":39,"width":40},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2019\u002F07\u002F19194444\u002Fadult-conference-room-cooperation.jpg","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2019\u002F07\u002F19194444\u002Fadult-conference-room-cooperation-450x300.jpg","",1068,1600,[42],{"id":43,"slug":43,"title":44,"path":45},"digital-asset-management","Digital Asset Management","\u002Fpost-category\u002Fdigital-asset-management\u002F",[47,54,61],{"featuredImage":48,"postId":49,"slug":50,"title":51,"description":52,"path":53},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2022\u002F01\u002F19184839\u002Fversion-control_feature-450x263.jpg",60045,"version-control-for-digital-assets","Why version control is a key part of digital asset management","Version control helps teams manage and track changes to digital assets over time to enhance efficiency, avoid mistakes, and maintain consistency.","\u002Fblog\u002Fversion-control-for-digital-assets\u002F",{"featuredImage":55,"postId":56,"slug":57,"title":58,"description":59,"path":60},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2024\u002F09\u002F17211513\u002FAI-DAM-feature.20240913150738612-450x225.jpg",65481,"ai-powered-search","AI-powered search: The future of digital asset management","Take your content library to the next level with AI-powered search built into your DAM solution. And Canto is leading the AI-powered DAM revolution! ","\u002Fblog\u002Fai-powered-search\u002F",{"featuredImage":62,"postId":63,"slug":64,"title":65,"description":66,"path":67},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2016\u002F08\u002F19195356\u002FiStock_83784403_MEDIUM2-450x300.jpg",5906,"box-dam","Box digital asset management: Why a DAM outperforms basic file storage","Common file storage systems like Dropbox are bare bones systems. A DAM system goes further organizing and managing your digital assets.","\u002Fblog\u002Fbox-dam\u002F",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":69},"\u003Cpath fill=\"currentColor\" d=\"M9.175 10.825Q8 9.65 8 8t1.175-2.825T12 4t2.825 1.175T16 8t-1.175 2.825T12 12t-2.825-1.175M4 20v-2.8q0-.85.438-1.562T5.6 14.55q1.55-.775 3.15-1.162T12 13t3.25.388t3.15 1.162q.725.375 1.163 1.088T20 17.2V20zm2-2h12v-.8q0-.275-.137-.5t-.363-.35q-1.35-.675-2.725-1.012T12 15t-2.775.338T6.5 16.35q-.225.125-.363.35T6 17.2zm7.413-8.587Q14 8.825 14 8t-.587-1.412T12 6t-1.412.588T10 8t.588 1.413T12 10t1.413-.587M12 18\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":71},"\u003Cpath fill=\"currentColor\" d=\"M12 14q-.425 0-.712-.288T11 13t.288-.712T12 12t.713.288T13 13t-.288.713T12 14m-4.712-.288Q7 13.426 7 13t.288-.712T8 12t.713.288T9 13t-.288.713T8 14t-.712-.288M16 14q-.425 0-.712-.288T15 13t.288-.712T16 12t.713.288T17 13t-.288.713T16 14m-4 4q-.425 0-.712-.288T11 17t.288-.712T12 16t.713.288T13 17t-.288.713T12 18m-4.712-.288Q7 17.426 7 17t.288-.712T8 16t.713.288T9 17t-.288.713T8 18t-.712-.288M16 18q-.425 0-.712-.288T15 17t.288-.712T16 16t.713.288T17 17t-.288.713T16 18M5 22q-.825 0-1.412-.587T3 20V6q0-.825.588-1.412T5 4h1V2h2v2h8V2h2v2h1q.825 0 1.413.588T21 6v14q0 .825-.587 1.413T19 22zm0-2h14V10H5z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":73},"\u003Cpath fill=\"currentColor\" d=\"M12 20a8 8 0 0 0 8-8a8 8 0 0 0-8-8a8 8 0 0 0-8 8a8 8 0 0 0 8 8m0-18a10 10 0 0 1 10 10a10 10 0 0 1-10 10C6.47 22 2 17.5 2 12A10 10 0 0 1 12 2m.5 5v5.25l4.5 2.67l-.75 1.23L11 13V7z\"\u002F>",1790078007515]