[{"data":1,"prerenderedAt":74},["ShallowReactive",2],{"post-creative-project-management":3,"i-material-symbols:language":51,"i-material-symbols:person":56,"i-mdi:instagram":58,"i-mdi:youtube":60,"i-ri:linkedin-fill":62,"i-ri:twitter-x-line":64,"i-ri:facebook-fill":66,"i-material-symbols:person-outline":68,"i-material-symbols:calendar-month":70,"i-mdi:schedule":72},{"postType":4,"id":5,"author":6,"date":9,"modified":10,"title":11,"slug":12,"seoTitle":11,"seoDescription":13,"excerpt":14,"trimmedExcerpt":15,"content":16,"readingTime":17,"featuredImage":18,"postCategory":24,"relatedPosts":29},"post",21549,{"id":7,"name":8},"author-0301142015","Canto","2019-10-23T06:29:30","2026-01-07T12:34:57","Powerful creative project management ideas","creative-project-management","Creative project management is a necessary part of workplaces due to new creative departments. However, it differs from traditional management – learn how.","As creative campaigns increase in volume, companies need a way to structure newly-established creative departments. Enter creative project management, an efficient way to structure creative campaigns. Here are some of the basic features as well as dynamic approaches to this methodology. What is creative project management? Creative project management is the complete overseeing of creative […]","As creative campaigns increase in volume, companies need a way to structure newly-established creative departments. Enter creative project management, an...","\u003Cp class=\"wp-block-paragraph\">As creative campaigns increase in volume, companies need a way to structure newly-established creative departments. Enter creative project management, an efficient way to structure creative campaigns. Here are some of the basic features as well as dynamic approaches to this methodology.\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-1--what-is-creative-project-management\">What is creative project management?\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">Creative project management is the complete overseeing of creative teams and projects. These teams include things like writers, designers and other creative positions. Together they work on building creative projects. Creative project management ensures the creative process is optimized and the project is systematic and methodical.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Creative project management is also called creative workflow management, as it’s designed to boost workflows throughout entire creative projects for multiple departments. It allows for more freedom despite implementing structure.\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-2--a-unique-approach-to-creative-project-structures\">A unique approach to creative project structures\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">The first step to understanding creative project management is compare it to traditional project management approaches. Whereas it’s important to move projects from start to finish through motivation, creative teams are different. Creativity requires balance between timelines and creative liberties. Another difference with creative project management is the end goal or desired result of a creative project is often different than traditional project management.\u003C\u002Fp>\u003Cfigure class=\"wp-block-image aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"\u002Fcdn\u002Fen\u002F2019\u002F01\u002F19195712\u002Fcreative-project-management-3.jpg\" alt=\"An office team glances over some notecards on the table.\" class=\"wp-image-21555\" srcset=\"\u002Fcdn\u002Fen\u002F2019\u002F01\u002F19195712\u002Fcreative-project-management-3.jpg 800w, \u002Fcdn\u002Fen\u002F2019\u002F01\u002F19195712\u002Fcreative-project-management-3-450x300.jpg 450w, \u002Fcdn\u002Fen\u002F2019\u002F01\u002F19195712\u002Fcreative-project-management-3-768x512.jpg 768w\" \u002F>\u003Cfigcaption class=\"wp-element-caption\">Add structure to a creative project for efficient results.\u003C\u002Ffigcaption>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">Creative project management provides valuable deadlines, structure and limits to creative teams. Though it may seem oxymoronic to put structure into creativity, it’s a necessity as creative output increases in marketing and business. Here’s an example of the power of structured creativity. If a painter was given a task to paint a 20×20 picture of a building and no timeline was set, he or she may not finish for ten years. A timeline seems to restrict creativity but it can boost it as well.\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-3--an-uncommon-way-to-boost-success\">An uncommon way to boost success\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">Successful companies get creative with creative project management. It sounds funny but this type of approach consistently yields the most productivity out of teams. One approach that often goes overlooked is attacking a project by planning it around a team’s well-being. What does this entail? Ensuring things like individual perspective are prioritized over things such as deadlines.\u003C\u002Fp>\u003Cfigure class=\"wp-block-image aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"\u002Fcdn\u002Fen\u002F2019\u002F03\u002F19193407\u002Fcreative-project-management-11.jpg\" alt=\"A group of team works in front of a clear door.\" class=\"wp-image-36153\" srcset=\"\u002Fcdn\u002Fen\u002F2019\u002F03\u002F19193407\u002Fcreative-project-management-11.jpg 800w, \u002Fcdn\u002Fen\u002F2019\u002F03\u002F19193407\u002Fcreative-project-management-11-450x300.jpg 450w, \u002Fcdn\u002Fen\u002F2019\u002F03\u002F19193407\u002Fcreative-project-management-11-768x512.jpg 768w\" \u002F>\u003Cfigcaption class=\"wp-element-caption\">Prioritize individual well-being for project success.\u003C\u002Ffigcaption>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">It’s easy to get caught up in planning a creative project without remembering team members function best when treated with compassion. Instead of grilling team members with tasks and scaring them with deadlines, seek to understand them. Learn their issues with certain tasks and be sympathetic towards their perspectives. You’ll be surprised at the uptick of productivity that will result.\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-4--the-right-tools-for-creative-project-management\">The right tools for creative project management\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">The right tool for a creative project requires connectivity that allows users to share and edit materials in real time. This is where \u003Ca href=\"\u002Fdigital-asset-management\u002F\">digital asset management\u003C\u002Fa> (DAM) comes into play, as it is at the forefront of management systems – especially for creative teams. DAM stores images, videos and other multimedia in a centralized location. This gives teams easy access to find and share creative thoughts and give feedback.\u003C\u002Fp>\u003Cfigure class=\"wp-block-image aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"526\" src=\"\u002Fcdn\u002Fen\u002F2019\u002F03\u002F19195509\u002Fcreative-project-management-7.png\" alt=\"A group of workers around a table looking at documents.\" class=\"wp-image-23688\" srcset=\"\u002Fcdn\u002Fen\u002F2019\u002F03\u002F19195509\u002Fcreative-project-management-7.png 700w, \u002Fcdn\u002Fen\u002F2019\u002F03\u002F19195509\u002Fcreative-project-management-7-450x338.png 450w\" \u002F>\u003Cfigcaption class=\"wp-element-caption\">The right tool for a creative project makes all the difference.\u003C\u002Ffigcaption>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">A DAM also cuts down on tasks that inhibit creative productivity, such as finding assets for other members and dealing with duplicate creative documents. A large part of creative projects is the busywork creatives are dealt throughout a campaign. The further a tool like DAM can cut down on it, the higher the quality of product produced.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Having the right structure around creative projects makes all the difference and nothing builds that structure better than a true understanding of creative teams. Develop your campaign methodologies on this principle to succeed.\u003C\u002Fp>\u003Cfigure class=\"wp-block-image aligncenter\">\u003Ca href=\"\u002Febooks\u002Fdigital-asset-management-for-content-and-creative\u002F?utm_source=page_blog&utm_medium=content_cta&utm_campaign=canto_content_fy25&utm_content=page_creative-project-management\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"850\" height=\"250\" src=\"\u002Fcdn\u002Fen\u002F2020\u002F03\u002F06160433\u002FCTA-banner_contentcreatives.png\" alt=\"Team collaborating around a laptop, with text 'DAM for Content and Creative Teams' and a 'Free guide' button.\" class=\"wp-image-70806\" srcset=\"\u002Fcdn\u002Fen\u002F2020\u002F03\u002F06160433\u002FCTA-banner_contentcreatives.png 850w, \u002Fcdn\u002Fen\u002F2020\u002F03\u002F06160433\u002FCTA-banner_contentcreatives-450x132.png 450w, \u002Fcdn\u002Fen\u002F2020\u002F03\u002F06160433\u002FCTA-banner_contentcreatives-768x226.png 768w\" \u002F>\u003C\u002Fa>\u003C\u002Ffigure>",3,{"url":19,"url_md":20,"alt":21,"height":22,"width":23},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2019\u002F01\u002F19195712\u002Fcreative-project-management-2.jpg","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2019\u002F01\u002F19195712\u002Fcreative-project-management-2-450x141.jpg","A creative team working together, only their legs showing.",248,794,[25],{"id":26,"slug":26,"title":27,"path":28},"industry-insights","Industry insights","\u002Fpost-category\u002Findustry-insights\u002F",[30,37,44],{"featuredImage":31,"postId":32,"slug":33,"title":34,"description":35,"path":36},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2022\u002F08\u002F19184558\u002Fwinning_at_the_game_of_influencer_marketing-450x263.jpg",61446,"earning-authentic-love-for-your-brand-winning-at-the-game-of-influencer-marketing","Earning authentic love for your brand: winning at the game of influencer marketing","If you’re a CMO and influencer marketing isn’t part of your playbook yet, now is a good time to consider why.","\u002Fblog\u002Fearning-authentic-love-for-your-brand-winning-at-the-game-of-influencer-marketing\u002F",{"featuredImage":38,"postId":39,"slug":40,"title":41,"description":42,"path":43},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2025\u002F03\u002F02223952\u002Ffuture-of-digital-content-feature-450x263.jpg",68641,"digital-content-marketing","The future of digital content marketing: 6 strategies for success","Discover the latest digital content marketing trends, strategies, and best practices to boost efficiency, foster growth, and maximize ROI.","\u002Fblog\u002Fdigital-content-marketing\u002F",{"featuredImage":45,"postId":46,"slug":47,"title":48,"description":49,"path":50},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2020\u002F03\u002F19192247\u002FFatuma-on-hillside1-450x249.jpg",42389,"creative-spotlight-nicole-tomita-landesa","Creative Spotlight: Combining passion and purpose with Nicole Tomita from Landesa","Nicole Tomita is the Digital Media Coordinator at Landesa. She shares with us details about her exciting career and what role creativity played in her life.","\u002Fblog\u002Fcreative-spotlight-nicole-tomita-landesa\u002F",{"left":52,"top":52,"width":53,"height":53,"rotate":52,"vFlip":54,"hFlip":54,"body":55},0,24,false,"\u003Cpath fill=\"currentColor\" d=\"M8.125 21.213q-1.825-.788-3.187-2.15t-2.15-3.188T2 11.988t.788-3.875t2.15-3.175t3.187-2.15T12.013 2t3.875.788t3.175 2.15t2.15 3.175t.787 3.875t-.787 3.887t-2.15 3.188t-3.175 2.15t-3.875.787t-3.888-.787M12 19.95q.65-.9 1.125-1.875T13.9 16h-3.8q.3 1.1.775 2.075T12 19.95m-2.6-.4q-.45-.825-.787-1.713T8.05 16H5.1q.725 1.25 1.813 2.175T9.4 19.55m5.2 0q1.4-.45 2.488-1.375T18.9 16h-2.95q-.225.95-.562 1.838T14.6 19.55M4.25 14h3.4q-.075-.5-.112-.987T7.5 12t.038-1.012T7.65 10h-3.4q-.125.5-.187.988T4 12t.063 1.013t.187.987m5.4 0h4.7q.075-.5.113-.987T14.5 12t-.038-1.012T14.35 10h-4.7q-.075.5-.112.988T9.5 12t.038 1.013t.112.987m6.7 0h3.4q.125-.5.188-.987T20 12t-.062-1.012T19.75 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