[{"data":1,"prerenderedAt":74},["ShallowReactive",2],{"i-material-symbols:language":3,"i-material-symbols:person":8,"i-mdi:instagram":10,"i-mdi:youtube":12,"i-ri:linkedin-fill":14,"i-ri:twitter-x-line":16,"i-ri:facebook-fill":18,"post-how-you-can-make-more-time-for-creativity-the-ai-ready-test":20,"i-material-symbols:person-outline":68,"i-material-symbols:calendar-month":70,"i-mdi:schedule":72},{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":7},0,24,false,"\u003Cpath fill=\"currentColor\" d=\"M8.125 21.213q-1.825-.788-3.187-2.15t-2.15-3.188T2 11.988t.788-3.875t2.15-3.175t3.187-2.15T12.013 2t3.875.788t3.175 2.15t2.15 3.175t.787 3.875t-.787 3.887t-2.15 3.188t-3.175 2.15t-3.875.787t-3.888-.787M12 19.95q.65-.9 1.125-1.875T13.9 16h-3.8q.3 1.1.775 2.075T12 19.95m-2.6-.4q-.45-.825-.787-1.713T8.05 16H5.1q.725 1.25 1.813 2.175T9.4 19.55m5.2 0q1.4-.45 2.488-1.375T18.9 16h-2.95q-.225.95-.562 1.838T14.6 19.55M4.25 14h3.4q-.075-.5-.112-.987T7.5 12t.038-1.012T7.65 10h-3.4q-.125.5-.187.988T4 12t.063 1.013t.187.987m5.4 0h4.7q.075-.5.113-.987T14.5 12t-.038-1.012T14.35 10h-4.7q-.075.5-.112.988T9.5 12t.038 1.013t.112.987m6.7 0h3.4q.125-.5.188-.987T20 12t-.062-1.012T19.75 10h-3.4q.075.5.113.988T16.5 12t-.038 1.013t-.112.987m-.4-6h2.95q-.725-1.25-1.812-2.175T14.6 4.45q.45.825.788 1.713T15.95 8M10.1 8h3.8q-.3-1.1-.775-2.075T12 4.05q-.65.9-1.125 1.875T10.1 8m-5 0h2.95q.225-.95.563-1.838T9.4 4.45Q8 4.9 6.912 5.825T5.1 8\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":9},"\u003Cpath fill=\"currentColor\" d=\"M9.175 10.825Q8 9.65 8 8t1.175-2.825T12 4t2.825 1.175T16 8t-1.175 2.825T12 12t-2.825-1.175M4 20v-2.8q0-.85.438-1.562T5.6 14.55q1.55-.775 3.15-1.162T12 13t3.25.388t3.15 1.162q.725.375 1.163 1.088T20 17.2V20z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":11},"\u003Cpath fill=\"currentColor\" d=\"M7.8 2h8.4C19.4 2 22 4.6 22 7.8v8.4a5.8 5.8 0 0 1-5.8 5.8H7.8C4.6 22 2 19.4 2 16.2V7.8A5.8 5.8 0 0 1 7.8 2m-.2 2A3.6 3.6 0 0 0 4 7.6v8.8C4 18.39 5.61 20 7.6 20h8.8a3.6 3.6 0 0 0 3.6-3.6V7.6C20 5.61 18.39 4 16.4 4zm9.65 1.5a1.25 1.25 0 0 1 1.25 1.25A1.25 1.25 0 0 1 17.25 8A1.25 1.25 0 0 1 16 6.75a1.25 1.25 0 0 1 1.25-1.25M12 7a5 5 0 0 1 5 5a5 5 0 0 1-5 5a5 5 0 0 1-5-5a5 5 0 0 1 5-5m0 2a3 3 0 0 0-3 3a3 3 0 0 0 3 3a3 3 0 0 0 3-3a3 3 0 0 0-3-3\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":13},"\u003Cpath fill=\"currentColor\" d=\"m10 15l5.19-3L10 9zm11.56-7.83c.13.47.22 1.1.28 1.9c.07.8.1 1.49.1 2.09L22 12c0 2.19-.16 3.8-.44 4.83c-.25.9-.83 1.48-1.73 1.73c-.47.13-1.33.22-2.65.28c-1.3.07-2.49.1-3.59.1L12 19c-4.19 0-6.8-.16-7.83-.44c-.9-.25-1.48-.83-1.73-1.73c-.13-.47-.22-1.1-.28-1.9c-.07-.8-.1-1.49-.1-2.09L2 12c0-2.19.16-3.8.44-4.83c.25-.9.83-1.48 1.73-1.73c.47-.13 1.33-.22 2.65-.28c1.3-.07 2.49-.1 3.59-.1L12 5c4.19 0 6.8.16 7.83.44c.9.25 1.48.83 1.73 1.73\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":15},"\u003Cpath fill=\"currentColor\" d=\"M6.94 5a2 2 0 1 1-4-.002a2 2 0 0 1 4 .002M7 8.48H3V21h4zm6.32 0H9.34V21h3.94v-6.57c0-3.66 4.77-4 4.77 0V21H22v-7.93c0-6.17-7.06-5.94-8.72-2.91z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":17},"\u003Cpath fill=\"currentColor\" d=\"M10.488 14.651L15.25 21h7l-7.858-10.478L20.93 3h-2.65l-5.117 5.886L8.75 3h-7l7.51 10.015L2.32 21h2.65zM16.25 19L5.75 5h2l10.5 14z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":19},"\u003Cpath fill=\"currentColor\" d=\"M14 13.5h2.5l1-4H14v-2c0-1.03 0-2 2-2h1.5V2.14c-.326-.043-1.557-.14-2.857-.14C11.928 2 10 3.657 10 6.7v2.8H7v4h3V22h4z\"\u002F>",{"postType":21,"id":22,"author":23,"date":26,"modified":27,"title":28,"slug":29,"seoTitle":28,"seoDescription":30,"excerpt":31,"trimmedExcerpt":32,"content":33,"readingTime":34,"featuredImage":35,"postCategory":41,"relatedPosts":46},"post",61999,{"id":24,"name":25},"author-05180903010007211414","Erica Gunn","2022-09-20T10:56:58","2025-11-12T10:24:25","How You Can Make More Time For Creativity: The AI-Ready Test","how-you-can-make-more-time-for-creativity-the-ai-ready-test","What would happen if leaders and teams thought about our most-used apps like co-workers? Make more time for creativity using AI tech.","How committed are you to making more time for creativity? Here’s a quick self-test. What’s your typical behavior every time your phone, laptop, or desktop device goes through a system update? Do you try out the new features straight away? Or do you ignore it and carry on with whatever you were about to do? […]","How committed are you to making more time for creativity? Here’s a quick self-test. What’s your typical behavior every time...","\u003Cp class=\"wp-block-paragraph\">How committed are you to making more time for creativity? Here’s a quick self-test. What’s your typical behavior every time your phone, laptop, or desktop device goes through a system update? Do you try out the new features straight away? Or do you ignore it and carry on with whatever you were about to do? What about when the individual apps and productivity tools you use every working day go through an upgrade? Do you instantly try out the new functionality or just watch the “percentage complete” tick through its cycle with frustration at the interruption to your day? The history of human interaction with digital technology seems to follow the 80-20 principle: We use 20% of the labor-saving features of tech products 80% of the time. As the CMO of a company whose digital asset management solution leverages AI, I believe that if we truly want to optimize our time, we need to get smarter with our use of technology. What would happen if leaders and teams thought about our most-used apps a little like co-workers … no, wait. Hear me out. Believe me: It could make a massive difference to productivity and available time. Here’s why.\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-1--the-age-of-the-ai-colleague\">The Age Of The AI Colleague\u003C\u002Fh2>\u003Cfigure class=\"wp-block-image aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"880\" height=\"450\" src=\"\u002Fcdn\u002Fen\u002F2022\u002F09\u002F19184044\u002FCanto_Blog-AI-creativity_1.jpg\" alt=\"A robot is completing a creative puzzle with a piece of its own making.\" class=\"wp-image-63900\" srcset=\"\u002Fcdn\u002Fen\u002F2022\u002F09\u002F19184044\u002FCanto_Blog-AI-creativity_1.jpg 880w, \u002Fcdn\u002Fen\u002F2022\u002F09\u002F19184044\u002FCanto_Blog-AI-creativity_1-450x230.jpg 450w, \u002Fcdn\u002Fen\u002F2022\u002F09\u002F19184044\u002FCanto_Blog-AI-creativity_1-768x393.jpg 768w\" \u002F>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">At the beginning of the year, DeepMind, the Google-owned company that specializes in artificial intelligence (AI), dropped its latest mic. Years ago, this was the company that \u003Ca href=\"https:\u002F\u002Fwww.technologyreview.com\u002F2014\u002F12\u002F02\u002F170236\u002Fgoogles-intelligence-designer\u002F\" target=\"_blank\" rel=\"noopener\">unveiled the AI\u003C\u002Fa> that could teach itself to play classic video games. In 2017, its AI \u003Ca href=\"https:\u002F\u002Fwww.bbc.com\u002Fnews\u002Ftechnology-40042581\" target=\"_blank\" rel=\"noopener\">beat the world’s No. 1 Go player\u003C\u002Fa> in a three-game series. But in 2022, DeepMind \u003Ca href=\"https:\u002F\u002Fwww.theverge.com\u002F2022\u002F2\u002F2\u002F22914085\u002Falphacode-ai-coding-program-automatic-deepmind-codeforce\" target=\"_blank\" rel=\"noopener\">announced\u003C\u002Fa> that its AI now “writes computer programs at a competitive level.” It’s an independently coding program. DeepMind entered its AI into a series of 10 coding trials that 5,000 humans had tackled; on average, it ranked in the top 54.3% of responses. Oriol Vinyals, principal research scientist at DeepMind, \u003Ca href=\"https:\u002F\u002Fwww.theverge.com\u002F2022\u002F2\u002F2\u002F22914085\u002Falphacode-ai-coding-program-automatic-deepmind-codeforce\" target=\"_blank\" rel=\"noopener\">told \u003Cem>The Verge\u003C\u002Fem>\u003C\u002Fa>: “In the longer-term, we’re excited by [AlphaCode’s] potential for helping programmers and non-programmers write code, improving productivity or creating new ways of making software.” So forget The Matrix or The Terminator. If you want a sci-fi vision of the future, this is Star Trek and the crew of the Enterprise saying “computer …” and getting whatever they want done, done. We’re entering the age of the colleague who is a bot … the co-bot.\u003Cbr \u002F>\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-2--how-does-this-change-how-we-work-now\">How Does This Change How We Work Now?\u003C\u002Fh2>\u003Cfigure class=\"wp-block-image aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"880\" height=\"450\" src=\"\u002Fcdn\u002Fen\u002F2022\u002F09\u002F19184044\u002FCanto_Blog-AI-creativity_2.jpg\" alt=\"Two people handing more puzzle pieces to a robot to expand the creative puzzle that has been put together so far.\" class=\"wp-image-63901\" srcset=\"\u002Fcdn\u002Fen\u002F2022\u002F09\u002F19184044\u002FCanto_Blog-AI-creativity_2.jpg 880w, \u002Fcdn\u002Fen\u002F2022\u002F09\u002F19184044\u002FCanto_Blog-AI-creativity_2-450x230.jpg 450w, \u002Fcdn\u002Fen\u002F2022\u002F09\u002F19184044\u002FCanto_Blog-AI-creativity_2-768x393.jpg 768w\" \u002F>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">There is a dotted line between the predictive text that tries to finish your sentences in a document or instant message and what DeepMind is doing … albeit a very long dotted line. In all of those unused features and functions in the productivity apps we use, there is a first-generation co-bot waiting to help you and your team get their jobs done a little faster and a little smarter. Just like the AlphaCode’s vision for coding assistants, the idea is to augment human performance. But … there’s a \u003Cem>but\u003C\u002Fem>. Human behavior has to adapt too. Our behavior today has to change. As this piece in the \u003Ca href=\"https:\u002F\u002Fhbr.org\u002F2018\u002F07\u002Fcollaborative-intelligence-humans-and-ai-are-joining-forces\" target=\"_blank\" rel=\"noopener\">\u003Cem>Harvard Business Review\u003C\u002Fem> explained\u003C\u002Fa>: “Reimagining a business process involves more than the implementation of AI technology; it also requires a significant commitment to developing employees with what we call ‘fusion skills’—those that enable them to work effectively at the human-machine interface. To start, people must learn to delegate tasks to the new technology. … Employees should also know how to combine their distinctive human skills with those of a smart machine to get a better outcome than either could achieve alone. … For example, they must know how best to put questions to an AI agent to get the information they need.” The little things—taxonomy and metadata and taking time to name files and folders—are vitally important. The smart machine will find your needle in a proverbial haystack of data if at some long-distant point in the past you took the time and care to label that file “needle.” You can filter incoming messages automatically and manage them in folders. You can set up auto-notifications to save you the trouble of chasing updates about projects or tasks. And while it does the tedious job of pattern recognition, you can spend your time being creative.\u003Cbr \u002F>\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-3--making-time-for-creativity-to-happen\">Making Time For Creativity To Happen\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">What’s demanded, then, is a combination of commitment and curiosity: commitment to work in a kind of partnership with the tools that we use as they get smarter and a curiosity about all of the features and functionalities that could save us time—and to use them to the max. I think that’s the future of work: small, unglamorous changes in human behavior that can optimize our interactions with technology—with the reward of more time for what many humans crave time to do. That’s being creative.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cem>Originally published on \u003Ca href=\"https:\u002F\u002Fwww.forbes.com\u002Fsites\u002Fforbescommunicationscouncil\u002F2022\u002F05\u002F27\u002Fhow-you-can-make-more-time-for-creativity-the-ai-ready-test\u002F?sh=12dc595219b9\" target=\"_blank\" rel=\"noopener\">Forbes\u003C\u002Fa>.\u003C\u002Fem>\u003C\u002Fp>",4,{"url":36,"url_md":37,"alt":38,"height":39,"width":40},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2022\u002F09\u002F19184045\u002FCanto_Blog-AI-creativity_feature.jpg","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2022\u002F09\u002F19184045\u002FCanto_Blog-AI-creativity_feature-450x261.jpg","A person and a hand reaching from a cloud exchange creative puzzle pieces while a robot watches.",693,1197,[42],{"id":43,"slug":43,"title":44,"path":45},"ai","Artificial Intelligence","\u002Fpost-category\u002Fai\u002F",[47,54,61],{"featuredImage":48,"postId":49,"slug":50,"title":51,"description":52,"path":53},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2025\u002F11\u002F04165510\u002Fai-marketing-tools-feature-450x236.jpg",71792,"best-ai-marketing-tools","The best AI marketing tools in 2026","Explore the top AI marketing tools for 2026 and see how Canto's AI-powered DAM helps teams simplify workflows, scale creativity, and maximize content value.","\u002Fblog\u002Fbest-ai-marketing-tools\u002F",{"featuredImage":55,"postId":56,"slug":57,"title":58,"description":59,"path":60},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2025\u002F07\u002F28190035\u002Fhumanize-AI-content-feature-450x236.jpg",70728,"how-to-humanize-ai-content","How to humanize AI and why content authenticity always wins","Learn how to humanize AI content with real emotion and authenticity. Stand out in an AI-saturated world by boosting connection and brand trust.","\u002Fblog\u002Fhow-to-humanize-ai-content\u002F",{"featuredImage":62,"postId":63,"slug":64,"title":65,"description":66,"path":67},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2023\u002F10\u002F19184035\u002Fblog_image-generator_feature.20231026104432112-450x263.jpg",63929,"image-generators","The ultimate guide to the best image generators for content teams","Find out the best free & paid image generators to try out, how they work, tips for use & storage, & the benefits of image generators for content teams in 2024","\u002Fblog\u002Fimage-generators\u002F",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":69},"\u003Cpath fill=\"currentColor\" d=\"M9.175 10.825Q8 9.65 8 8t1.175-2.825T12 4t2.825 1.175T16 8t-1.175 2.825T12 12t-2.825-1.175M4 20v-2.8q0-.85.438-1.562T5.6 14.55q1.55-.775 3.15-1.162T12 13t3.25.388t3.15 1.162q.725.375 1.163 1.088T20 17.2V20zm2-2h12v-.8q0-.275-.137-.5t-.363-.35q-1.35-.675-2.725-1.012T12 15t-2.775.338T6.5 16.35q-.225.125-.363.35T6 17.2zm7.413-8.587Q14 8.825 14 8t-.587-1.412T12 6t-1.412.588T10 8t.588 1.413T12 10t1.413-.587M12 18\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":71},"\u003Cpath fill=\"currentColor\" d=\"M12 14q-.425 0-.712-.288T11 13t.288-.712T12 12t.713.288T13 13t-.288.713T12 14m-4.712-.288Q7 13.426 7 13t.288-.712T8 12t.713.288T9 13t-.288.713T8 14t-.712-.288M16 14q-.425 0-.712-.288T15 13t.288-.712T16 12t.713.288T17 13t-.288.713T16 14m-4 4q-.425 0-.712-.288T11 17t.288-.712T12 16t.713.288T13 17t-.288.713T12 18m-4.712-.288Q7 17.426 7 17t.288-.712T8 16t.713.288T9 17t-.288.713T8 18t-.712-.288M16 18q-.425 0-.712-.288T15 17t.288-.712T16 16t.713.288T17 17t-.288.713T16 18M5 22q-.825 0-1.412-.587T3 20V6q0-.825.588-1.412T5 4h1V2h2v2h8V2h2v2h1q.825 0 1.413.588T21 6v14q0 .825-.587 1.413T19 22zm0-2h14V10H5z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":73},"\u003Cpath fill=\"currentColor\" d=\"M12 20a8 8 0 0 0 8-8a8 8 0 0 0-8-8a8 8 0 0 0-8 8a8 8 0 0 0 8 8m0-18a10 10 0 0 1 10 10a10 10 0 0 1-10 10C6.47 22 2 17.5 2 12A10 10 0 0 1 12 2m.5 5v5.25l4.5 2.67l-.75 1.23L11 13V7z\"\u002F>",1787461315347]