[{"data":1,"prerenderedAt":74},["ShallowReactive",2],{"i-material-symbols:language":3,"i-material-symbols:person":8,"i-mdi:instagram":10,"i-mdi:youtube":12,"i-ri:linkedin-fill":14,"i-ri:twitter-x-line":16,"i-ri:facebook-fill":18,"post-media-delivery-cloud-examples":20,"i-material-symbols:person-outline":68,"i-material-symbols:calendar-month":70,"i-mdi:schedule":72},{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":7},0,24,false,"\u003Cpath fill=\"currentColor\" d=\"M8.125 21.213q-1.825-.788-3.187-2.15t-2.15-3.188T2 11.988t.788-3.875t2.15-3.175t3.187-2.15T12.013 2t3.875.788t3.175 2.15t2.15 3.175t.787 3.875t-.787 3.887t-2.15 3.188t-3.175 2.15t-3.875.787t-3.888-.787M12 19.95q.65-.9 1.125-1.875T13.9 16h-3.8q.3 1.1.775 2.075T12 19.95m-2.6-.4q-.45-.825-.787-1.713T8.05 16H5.1q.725 1.25 1.813 2.175T9.4 19.55m5.2 0q1.4-.45 2.488-1.375T18.9 16h-2.95q-.225.95-.562 1.838T14.6 19.55M4.25 14h3.4q-.075-.5-.112-.987T7.5 12t.038-1.012T7.65 10h-3.4q-.125.5-.187.988T4 12t.063 1.013t.187.987m5.4 0h4.7q.075-.5.113-.987T14.5 12t-.038-1.012T14.35 10h-4.7q-.075.5-.112.988T9.5 12t.038 1.013t.112.987m6.7 0h3.4q.125-.5.188-.987T20 12t-.062-1.012T19.75 10h-3.4q.075.5.113.988T16.5 12t-.038 1.013t-.112.987m-.4-6h2.95q-.725-1.25-1.812-2.175T14.6 4.45q.45.825.788 1.713T15.95 8M10.1 8h3.8q-.3-1.1-.775-2.075T12 4.05q-.65.9-1.125 1.875T10.1 8m-5 0h2.95q.225-.95.563-1.838T9.4 4.45Q8 4.9 6.912 5.825T5.1 8\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":9},"\u003Cpath fill=\"currentColor\" d=\"M9.175 10.825Q8 9.65 8 8t1.175-2.825T12 4t2.825 1.175T16 8t-1.175 2.825T12 12t-2.825-1.175M4 20v-2.8q0-.85.438-1.562T5.6 14.55q1.55-.775 3.15-1.162T12 13t3.25.388t3.15 1.162q.725.375 1.163 1.088T20 17.2V20z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":11},"\u003Cpath fill=\"currentColor\" d=\"M7.8 2h8.4C19.4 2 22 4.6 22 7.8v8.4a5.8 5.8 0 0 1-5.8 5.8H7.8C4.6 22 2 19.4 2 16.2V7.8A5.8 5.8 0 0 1 7.8 2m-.2 2A3.6 3.6 0 0 0 4 7.6v8.8C4 18.39 5.61 20 7.6 20h8.8a3.6 3.6 0 0 0 3.6-3.6V7.6C20 5.61 18.39 4 16.4 4zm9.65 1.5a1.25 1.25 0 0 1 1.25 1.25A1.25 1.25 0 0 1 17.25 8A1.25 1.25 0 0 1 16 6.75a1.25 1.25 0 0 1 1.25-1.25M12 7a5 5 0 0 1 5 5a5 5 0 0 1-5 5a5 5 0 0 1-5-5a5 5 0 0 1 5-5m0 2a3 3 0 0 0-3 3a3 3 0 0 0 3 3a3 3 0 0 0 3-3a3 3 0 0 0-3-3\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":13},"\u003Cpath fill=\"currentColor\" d=\"m10 15l5.19-3L10 9zm11.56-7.83c.13.47.22 1.1.28 1.9c.07.8.1 1.49.1 2.09L22 12c0 2.19-.16 3.8-.44 4.83c-.25.9-.83 1.48-1.73 1.73c-.47.13-1.33.22-2.65.28c-1.3.07-2.49.1-3.59.1L12 19c-4.19 0-6.8-.16-7.83-.44c-.9-.25-1.48-.83-1.73-1.73c-.13-.47-.22-1.1-.28-1.9c-.07-.8-.1-1.49-.1-2.09L2 12c0-2.19.16-3.8.44-4.83c.25-.9.83-1.48 1.73-1.73c.47-.13 1.33-.22 2.65-.28c1.3-.07 2.49-.1 3.59-.1L12 5c4.19 0 6.8.16 7.83.44c.9.25 1.48.83 1.73 1.73\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":15},"\u003Cpath fill=\"currentColor\" d=\"M6.94 5a2 2 0 1 1-4-.002a2 2 0 0 1 4 .002M7 8.48H3V21h4zm6.32 0H9.34V21h3.94v-6.57c0-3.66 4.77-4 4.77 0V21H22v-7.93c0-6.17-7.06-5.94-8.72-2.91z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":17},"\u003Cpath fill=\"currentColor\" d=\"M10.488 14.651L15.25 21h7l-7.858-10.478L20.93 3h-2.65l-5.117 5.886L8.75 3h-7l7.51 10.015L2.32 21h2.65zM16.25 19L5.75 5h2l10.5 14z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":19},"\u003Cpath fill=\"currentColor\" d=\"M14 13.5h2.5l1-4H14v-2c0-1.03 0-2 2-2h1.5V2.14c-.326-.043-1.557-.14-2.857-.14C11.928 2 10 3.657 10 6.7v2.8H7v4h3V22h4z\"\u002F>",{"postType":21,"id":22,"author":23,"date":26,"modified":27,"title":28,"slug":29,"seoTitle":30,"seoDescription":31,"excerpt":32,"trimmedExcerpt":32,"content":33,"readingTime":34,"featuredImage":35,"postCategory":41,"relatedPosts":46},"post",63611,{"id":24,"name":25},"author-0301142015","Canto","2023-05-22T14:11:45","2026-07-10T17:34:17","Digital media delivery platforms: How leading brands use Canto Media Publisher to scale visual content","media-delivery-cloud-examples","Media Publisher in Action (Customer Examples)","See how Canto’s Media Publisher powers these customers’ e-commerce platforms and websites, enabling them to work smarter and increase revenue. ","See how Canto’s Media Publisher powers these customers’ e-commerce platforms and websites, enabling them to work smarter and increase revenue.","\u003Ch2 class=\"wp-block-heading\" id=\"toc-1--what-is-a-digital-media-delivery-platform\">What is a digital media delivery platform?\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">A digital media delivery platform is a cloud-based solution that stores, transforms, and distributes visual assets, including images and video, across websites, e-commerce storefronts, and digital channels at scale. These platforms automate format conversion, responsive sizing, and global content distribution, reducing the manual effort required to publish high-quality media. Canto’s \u003Ca href=\"\u002Fproduct\u002Fmedia-publisher\u002F\">Media Publisher\u003C\u002Fa> is one such platform, connecting directly to a brand’s DAM library for automated, real-time publishing.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Ca href=\"\u002Fglossary\u002Fbrand-management\u002F\">Brand management\u003C\u002Fa> is the continuous practice of shaping how audiences perceive, experience, and trust your brand, including the management of logos, imagery, colors, voice, messaging, and differentiation. A digital media delivery platform is a core part of executing brand management at scale, ensuring consistent, on-brand visuals reach every channel without manual rework.\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-2--example-1-amorepacific-pivots-successfully-to-direct-to-consumer-sales\">Example 1: Amorepacific pivots successfully to direct-to-consumer sales\u003C\u002Fh2>\u003Cfigure class=\"wp-block-image aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"880\" height=\"450\" src=\"\u002Fcdn\u002Fen\u002F2023\u002F05\u002F19184120\u002FMDC-amorepacific.jpg\" alt=\"Amorepacific product images in their Canto library.\" class=\"wp-image-63615\" srcset=\"\u002Fcdn\u002Fen\u002F2023\u002F05\u002F19184120\u002FMDC-amorepacific.jpg 880w, \u002Fcdn\u002Fen\u002F2023\u002F05\u002F19184120\u002FMDC-amorepacific-450x230.jpg 450w, \u002Fcdn\u002Fen\u002F2023\u002F05\u002F19184120\u002FMDC-amorepacific-768x393.jpg 768w\" \u002F>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">A leader in the global beauty industry, \u003Ca href=\"\u002Fcustomers\u002Famorepacific\u002F\">Amorepacific Group\u003C\u002Fa> is South Korea’s largest cosmetic company — operating over 40 popular beauty and health brands. As they expand into new global markets and shift towards direct-to-consumer online sales, Amorepacific uses Media Publisher to deploy product images across their many websites and e-commerce platforms.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">Multiple digital storefronts in multiple countries? Not a problem.\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">Operating digital storefronts for multiple brands in multiple countries could have been a complicated and time-intensive undertaking. But Canto’s Media Publisher has streamlined the entire process.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">E-commerce managers no longer have to update each website separately. When a new product launches, they can easily add new images to all of Amorepacific’s websites directly from Canto. Updating existing product images is easy too. Changes to the original image in Canto go live across all the websites automatically.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">By automating those workflows and cutting out extra steps, the team can launch new products and sell directly to customers faster.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">Fast page loading times for customers around the world\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">While the Amorepacific team manages only one copy of each asset in Canto, customers visiting their sites see images delivered from a server close to them. The result: faster page load times and a better customer experience.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">“As we expand the D2C mall strategy, Canto is playing a pivotal role,” says Kyongsuk Lim, team lead for digital platform innovation at Amorepacific. “With Media Publisher, we are able to drastically improve efficiency in areas with a high workload — saving time, reducing costs, and shortening time to market.”\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-3--example-2-b-llhoff-enhances-the-customer-journey-with-a-modern-responsive-website\">Example 2: Böllhoff enhances the customer journey with a modern, responsive website\u003C\u002Fh2>\u003Cfigure class=\"wp-block-image aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"880\" height=\"450\" src=\"\u002Fcdn\u002Fen\u002F2023\u002F05\u002F19184120\u002FMDC-boellhoff.jpg\" alt=\"A Böllhoff HELICOIL product image displayed in Canto and on the Böllhoff website.\" class=\"wp-image-63614\" srcset=\"\u002Fcdn\u002Fen\u002F2023\u002F05\u002F19184120\u002FMDC-boellhoff.jpg 880w, \u002Fcdn\u002Fen\u002F2023\u002F05\u002F19184120\u002FMDC-boellhoff-450x230.jpg 450w, \u002Fcdn\u002Fen\u002F2023\u002F05\u002F19184120\u002FMDC-boellhoff-768x393.jpg 768w\" \u002F>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">A leading partner for 360° joining technology, \u003Ca href=\"https:\u002F\u002Fwww.boellhoff.com\u002Fde-en\u002F\" target=\"_blank\" rel=\"noopener\">Böllhoff\u003C\u002Fa> offers a wide range of assembly and logistics solutions — from classics like screws to specialized fasteners for aircraft and smartphones. With over 3,300 employees in Germany and at subsidiaries around the world, the family-owned company is shaping the future of joining technology, helping customers across industries make successful connections.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">With a recent website revamp, the Böllhoff team set out to create a modern, immersive customer journey that matches their innovative approach. Canto’s Media Publisher works behind the scenes, facilitating an exceptional online experience that’s easy to maintain.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">Products get online and in front of customers faster\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">With Media Publisher in place, getting web-optimized digital assets online is easier than ever. Complimenting the site’s new responsive design, Media Publisher automatically delivers responsive image sizes — without Böllhoff’s editorial team lifting a finger. “I used to have to open each image, edit, save, upload to the CMS,” corporate marketer Kevin Schmelzer recalls. “All that work has disappeared. It’s unbelievable how much time we’re saving.”\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">New demand-generating potential from organic search\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">The responsive design and faster page load times Media Publisher enables also bring SEO benefits, helping more people discover Böllhoff’s products through organic search. They also create a better customer experience on the site, paving the way to better conversion rates and a positive brand experience that keeps customers coming back.\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-4--publish-automatically-to-your-company-s-digital-storefront-with-media-publisher\">Publish automatically to your company’s digital storefront with Media Publisher\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">Want to see how Canto’s Media Publisher can support your team’s large-scale asset delivery needs? Learn more about \u003Ca href=\"\u002Fproduct\u002Fmedia-publisher\u002F\">Media Publisher\u003C\u002Fa>, or contact your account representative to book a personalized consultation.\u003C\u002Fp>",3,{"url":36,"url_md":37,"alt":38,"height":39,"width":40},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2023\u002F05\u002F19184120\u002FMDC-feature.20230522135803750.jpg","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2023\u002F05\u002F19184120\u002FMDC-feature.20230522135803750-450x263.jpg","Image of a sofa cropped different ways with Canto's Media Delivery Cloud smart cropping feature.",700,1200,[42],{"id":43,"slug":43,"title":44,"path":45},"marketing-technology","Marketing technology","\u002Fpost-category\u002Fmarketing-technology\u002F",[47,54,61],{"featuredImage":48,"postId":49,"slug":50,"title":51,"description":52,"path":53},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2021\u002F04\u002F19185455\u002Fmost-popular-email-clients-feature-450x263.png",56970,"most-popular-email-clients","Most popular email clients in 2021","Where are most people opening your emails? We break down the most popular email clients and show you how to use that knowledge to improve your emails. ","\u002Fblog\u002Fmost-popular-email-clients\u002F",{"featuredImage":55,"postId":56,"slug":57,"title":58,"description":59,"path":60},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2024\u002F01\u002F19184013\u002Fmarketing-digital-assets-feature-450x263.png",40478,"digital-marketing-assets","Digital marketing assets 101: Examples, best practices, and management tips","What are digital marketing assets? And how can you maximize their value and drive more revenue? Learn the ins and outs of these essential marketing resources. ","\u002Fblog\u002Fdigital-marketing-assets\u002F",{"featuredImage":62,"postId":63,"slug":64,"title":65,"description":66,"path":67},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2019\u002F06\u002F19194948\u002Fdigital-storage-units-450x177.jpg",26760,"digital-storage-units","Digital storage unit – From bits to megabytes","Digital storage units give data a size limit and express the limits of information. Learn more here about the various sizes that matter.","\u002Fblog\u002Fdigital-storage-units\u002F",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":69},"\u003Cpath fill=\"currentColor\" d=\"M9.175 10.825Q8 9.65 8 8t1.175-2.825T12 4t2.825 1.175T16 8t-1.175 2.825T12 12t-2.825-1.175M4 20v-2.8q0-.85.438-1.562T5.6 14.55q1.55-.775 3.15-1.162T12 13t3.25.388t3.15 1.162q.725.375 1.163 1.088T20 17.2V20zm2-2h12v-.8q0-.275-.137-.5t-.363-.35q-1.35-.675-2.725-1.012T12 15t-2.775.338T6.5 16.35q-.225.125-.363.35T6 17.2zm7.413-8.587Q14 8.825 14 8t-.587-1.412T12 6t-1.412.588T10 8t.588 1.413T12 10t1.413-.587M12 18\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":71},"\u003Cpath fill=\"currentColor\" d=\"M12 14q-.425 0-.712-.288T11 13t.288-.712T12 12t.713.288T13 13t-.288.713T12 14m-4.712-.288Q7 13.426 7 13t.288-.712T8 12t.713.288T9 13t-.288.713T8 14t-.712-.288M16 14q-.425 0-.712-.288T15 13t.288-.712T16 12t.713.288T17 13t-.288.713T16 14m-4 4q-.425 0-.712-.288T11 17t.288-.712T12 16t.713.288T13 17t-.288.713T12 18m-4.712-.288Q7 17.426 7 17t.288-.712T8 16t.713.288T9 17t-.288.713T8 18t-.712-.288M16 18q-.425 0-.712-.288T15 17t.288-.712T16 16t.713.288T17 17t-.288.713T16 18M5 22q-.825 0-1.412-.587T3 20V6q0-.825.588-1.412T5 4h1V2h2v2h8V2h2v2h1q.825 0 1.413.588T21 6v14q0 .825-.587 1.413T19 22zm0-2h14V10H5z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":73},"\u003Cpath fill=\"currentColor\" d=\"M12 20a8 8 0 0 0 8-8a8 8 0 0 0-8-8a8 8 0 0 0-8 8a8 8 0 0 0 8 8m0-18a10 10 0 0 1 10 10a10 10 0 0 1-10 10C6.47 22 2 17.5 2 12A10 10 0 0 1 12 2m.5 5v5.25l4.5 2.67l-.75 1.23L11 13V7z\"\u002F>",1789880507762]