[{"data":1,"prerenderedAt":75},["ShallowReactive",2],{"i-material-symbols:language":3,"i-material-symbols:person":8,"i-mdi:instagram":10,"i-mdi:youtube":12,"i-ri:linkedin-fill":14,"i-ri:twitter-x-line":16,"i-ri:facebook-fill":18,"post-spotlight-story-branding-hospitality-working-remotely":20,"i-material-symbols:person-outline":69,"i-material-symbols:calendar-month":71,"i-mdi:schedule":73},{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":7},0,24,false,"\u003Cpath fill=\"currentColor\" d=\"M8.125 21.213q-1.825-.788-3.187-2.15t-2.15-3.188T2 11.988t.788-3.875t2.15-3.175t3.187-2.15T12.013 2t3.875.788t3.175 2.15t2.15 3.175t.787 3.875t-.787 3.887t-2.15 3.188t-3.175 2.15t-3.875.787t-3.888-.787M12 19.95q.65-.9 1.125-1.875T13.9 16h-3.8q.3 1.1.775 2.075T12 19.95m-2.6-.4q-.45-.825-.787-1.713T8.05 16H5.1q.725 1.25 1.813 2.175T9.4 19.55m5.2 0q1.4-.45 2.488-1.375T18.9 16h-2.95q-.225.95-.562 1.838T14.6 19.55M4.25 14h3.4q-.075-.5-.112-.987T7.5 12t.038-1.012T7.65 10h-3.4q-.125.5-.187.988T4 12t.063 1.013t.187.987m5.4 0h4.7q.075-.5.113-.987T14.5 12t-.038-1.012T14.35 10h-4.7q-.075.5-.112.988T9.5 12t.038 1.013t.112.987m6.7 0h3.4q.125-.5.188-.987T20 12t-.062-1.012T19.75 10h-3.4q.075.5.113.988T16.5 12t-.038 1.013t-.112.987m-.4-6h2.95q-.725-1.25-1.812-2.175T14.6 4.45q.45.825.788 1.713T15.95 8M10.1 8h3.8q-.3-1.1-.775-2.075T12 4.05q-.65.9-1.125 1.875T10.1 8m-5 0h2.95q.225-.95.563-1.838T9.4 4.45Q8 4.9 6.912 5.825T5.1 8\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":9},"\u003Cpath fill=\"currentColor\" d=\"M9.175 10.825Q8 9.65 8 8t1.175-2.825T12 4t2.825 1.175T16 8t-1.175 2.825T12 12t-2.825-1.175M4 20v-2.8q0-.85.438-1.562T5.6 14.55q1.55-.775 3.15-1.162T12 13t3.25.388t3.15 1.162q.725.375 1.163 1.088T20 17.2V20z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":11},"\u003Cpath fill=\"currentColor\" d=\"M7.8 2h8.4C19.4 2 22 4.6 22 7.8v8.4a5.8 5.8 0 0 1-5.8 5.8H7.8C4.6 22 2 19.4 2 16.2V7.8A5.8 5.8 0 0 1 7.8 2m-.2 2A3.6 3.6 0 0 0 4 7.6v8.8C4 18.39 5.61 20 7.6 20h8.8a3.6 3.6 0 0 0 3.6-3.6V7.6C20 5.61 18.39 4 16.4 4zm9.65 1.5a1.25 1.25 0 0 1 1.25 1.25A1.25 1.25 0 0 1 17.25 8A1.25 1.25 0 0 1 16 6.75a1.25 1.25 0 0 1 1.25-1.25M12 7a5 5 0 0 1 5 5a5 5 0 0 1-5 5a5 5 0 0 1-5-5a5 5 0 0 1 5-5m0 2a3 3 0 0 0-3 3a3 3 0 0 0 3 3a3 3 0 0 0 3-3a3 3 0 0 0-3-3\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":13},"\u003Cpath fill=\"currentColor\" d=\"m10 15l5.19-3L10 9zm11.56-7.83c.13.47.22 1.1.28 1.9c.07.8.1 1.49.1 2.09L22 12c0 2.19-.16 3.8-.44 4.83c-.25.9-.83 1.48-1.73 1.73c-.47.13-1.33.22-2.65.28c-1.3.07-2.49.1-3.59.1L12 19c-4.19 0-6.8-.16-7.83-.44c-.9-.25-1.48-.83-1.73-1.73c-.13-.47-.22-1.1-.28-1.9c-.07-.8-.1-1.49-.1-2.09L2 12c0-2.19.16-3.8.44-4.83c.25-.9.83-1.48 1.73-1.73c.47-.13 1.33-.22 2.65-.28c1.3-.07 2.49-.1 3.59-.1L12 5c4.19 0 6.8.16 7.83.44c.9.25 1.48.83 1.73 1.73\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":15},"\u003Cpath fill=\"currentColor\" d=\"M6.94 5a2 2 0 1 1-4-.002a2 2 0 0 1 4 .002M7 8.48H3V21h4zm6.32 0H9.34V21h3.94v-6.57c0-3.66 4.77-4 4.77 0V21H22v-7.93c0-6.17-7.06-5.94-8.72-2.91z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":17},"\u003Cpath fill=\"currentColor\" d=\"M10.488 14.651L15.25 21h7l-7.858-10.478L20.93 3h-2.65l-5.117 5.886L8.75 3h-7l7.51 10.015L2.32 21h2.65zM16.25 19L5.75 5h2l10.5 14z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":19},"\u003Cpath fill=\"currentColor\" d=\"M14 13.5h2.5l1-4H14v-2c0-1.03 0-2 2-2h1.5V2.14c-.326-.043-1.557-.14-2.857-.14C11.928 2 10 3.657 10 6.7v2.8H7v4h3V22h4z\"\u002F>",{"postType":21,"id":22,"author":23,"date":26,"modified":27,"title":28,"slug":29,"seoTitle":30,"seoDescription":31,"excerpt":32,"trimmedExcerpt":33,"content":34,"readingTime":35,"featuredImage":36,"postCategory":42,"relatedPosts":47},"post",22044,{"id":24,"name":25},"author-0301142015","Canto","2019-02-11T22:08:10","2025-12-18T16:38:38","Spotlight story on branding, hospitality and working remotely","spotlight-story-branding-hospitality-working-remotely","Spotlight Story – Branding and working remotely","Here Carin shares her inspiring journey of building hospitality brands and reveals personal experiences of working remotely.","We marketers love our Seth Godin, Scott Brinker and Ann Handley’s of the world. And yet, it’s also important to honor the unsung heroes (and heroines) that are propelling today’s top brands forward, thick in the grind. Meet such a business professional, Carin Martens. Carin is currently Director of National Accounts at the iconic Grand […]","We marketers love our Seth Godin, Scott Brinker and Ann Handley’s of the world. And yet, it’s also important to...","\u003Cp class=\"wp-block-paragraph\">\u003Cem>We marketers love our Seth Godin, Scott Brinker and Ann Handley’s of the world. And yet, it’s also important to honor the unsung heroes (and heroines) that are propelling today’s top brands forward, thick in the grind. \u003C\u002Fem>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cem>Meet such a business professional, Carin Martens. Carin is currently Director of National Accounts at the iconic Grand Wailea Hotel – a Hilton, Waldorf Astoria property in Maui, Hawaii and \u003Ca href=\"\u002F\">Canto\u003C\u002Fa> customer.\u003C\u002Fem>\u003C\u002Fp>\u003Cfigure class=\"wp-block-image aligncenter wp-image-22157\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195637\u002FCarin-Canto-blues-sqr-600w.jpg\" alt=\"carin martens\" class=\"wp-image-22157\" srcset=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195637\u002FCarin-Canto-blues-sqr-600w.jpg 600w, \u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195637\u002FCarin-Canto-blues-sqr-600w-450x450.jpg 450w, \u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195637\u002FCarin-Canto-blues-sqr-600w-150x150.jpg 150w\" \u002F>\u003Cfigcaption class=\"wp-element-caption\">Meet Carin Martens\u003C\u002Ffigcaption>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">\u003Cem>Carin shares her inspiring journey of building hospitality brands including Hilton, Marriott and Waldorf-Astoria properties and reveals personal experiences of working remotely.\u003C\u002Fem>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cem>In case you’re wondering, our face-to-face interview wasn’t held onsite in The Aloha State. 😉 Carin primarily works remote from the mainland at her home office near San Diego, California – which is where we met up. \u003C\u002Fem>\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">How did you get your start in the hotel and hospitality industry?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">\u003Cem>Carin:\u003C\u002Fem> I started working as a server in catering at a blues BBQ restaurant in college when I shifted my education from marketing into more hospitality management. I did marketing for a NASCAR track and marketing for British Airways, and then found my way into hotels. Hotels struck me as something I’d like to be involved with, and I got very interested in the hotel side of the hospitality industry.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">I’ve always been on the sales and marketing side of the hotel world. I began managing at the lower level, like ground level operations, and then worked my way up to more regional management positions at Marriott and Hilton properties.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">What kind of projects get you excited?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">This has shifted for me over time, as I’ve gone through my career.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Right now, I’d say its new opportunities, new builds, new properties and new brands. Branding of properties is exciting – since each one has its own unique story. It’s forever changing, always changing. The hospitality industry is a 24\u002F7 operation and that also intrigues me.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">What have been some of your stand-out moments of your career thus far?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">For me, the biggest standout moments have been opening new hotels!\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Each of those hotels has a piece of me, and I feel like it’s my own baby. It is a significant project – it’s a lot of blood, sweat and tears – but at the end of the day, you always have a piece of that hotel. And even now when I see it, I still feel like it’s my hotel even though I have no association with it any more.\u003C\u002Fp>\u003Cfigure class=\"wp-block-image aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"639\" src=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195636\u002FCarin-Canto-wht-outside-crop-600w.jpg\" alt=\"Carin Martens sitting\" class=\"wp-image-22161\" srcset=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195636\u002FCarin-Canto-wht-outside-crop-600w.jpg 600w, \u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195636\u002FCarin-Canto-wht-outside-crop-600w-423x450.jpg 423w\" \u002F>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">From a regional standpoint, when I was on the sales and marketing side of things, I would manage a lot of the high level branding process for Marriott and Hilton – getting things ready for opening and looking at the bigger picture. We would discuss, “What’s the story of this hotel going to be? And how are we going to pull it through for every guest experience?”\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">I’ve opened 5 hotels. I’m not sure I want to do it again because it’s so exhausting, but it’s such a cool and unique experience – because you dabble in every single part of the operation. You get exposure to everything – you’re helping build it, you’re going through inspections of the rooms, you’re helping get a model demo room ready to show to the world, coordinating with the photographers. You really are hands on in all aspects and those are very unique experiences I wouldn’t trade for anything.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">Can you think of a mentor or experience that helped set your career up for success?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">Yes, a professor named Barney Klecker I had in college took the textbooks and basically threw them out the door.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">He said, “I want to teach you real life, professional hospitality business ethics.” It was really great. We had a book, but we barely touched it. He taught us The Ritz Carlton Way. Which if you’re in the industry, at the time it was top-tier to know their training module. So I went through Ritz Carlton training. And he taught us about Steve Jobs and the way he operated as a businessman and marketer.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">He tied the business world into the hospitality world and married those two. He made us wear business suits to class every day, because he said this is the way you should dress professionally.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">He was a very influential professor, he was very unique and he will forever stand out in my mind.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">Tell us about the branding of the property you are at now?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">The \u003Ca href=\"https:\u002F\u002Fwww.grandwailea.com\u002F\" target=\"_blank\" rel=\"noopener\">Grand Wailea\u003C\u002Fa> has been around since 1991. The special thing about this hotel is that the property name ‘Grand Wailea’ is well known. It was first opened as a Hyatt hotel, later it went independent for a number of years, and is currently operated by the Hilton association as a Waldorf Astoria luxury property. It’s really iconic in its own brand reputation.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">The developer Takeshi Sekiguchi built that property to be very grand. He wanted it to be special. To be known as the Grand Wailea is very unique. Most of the other Waldorf Astorias are either Waldorf Astoria Beverly Hills or Waldorf Astoria New York – but we have an iconic name behind the property. We have special features that tell a story for our guests that’s supported by the way the resort is built.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">How do the employees represent the brand?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">It is an ongoing task to keep everyone engaged in telling our story.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">The cool thing about the Grand Wailea specifically, is that there are a lot of employees that have been there since day one. They really have lived and breathed the branding since the opening of the property.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">A lot of times when you have staff that have been with a hotel since the opening they feel very invested because it is an ‘all hands on deck’ experience. So a lot of them are still there to this day, which is pretty incredible.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">We do keep up our training for the new employees that join. We tell our story. We tell the Grand Wailea story and the Waldorf-Astoria story – which are two different stories. And you kind of have to marry them together to have the right brand voice, to make sure they’re saying the same thing together. It presents a fun challenge in some ways.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Constant training is important. When people feel truly valued as employees and feel like they are part of the hotel, they will represent the face of the hotel in a good light, no matter what position they are in.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">Tell us your thoughts and feelings about Hawaii.\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">Hawaii is definitely unique. This is my first time working with a property on an island. I’ve worked with all different types of destinations. But Hawaii is unique because of the culture they have there.\u003C\u002Fp>\u003Cfigure class=\"wp-block-image aligncenter wp-image-22165 size-full\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"380\" src=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195636\u002FCarin-forest-crop-600w.jpg\" alt=\"Carin Martens hiking through a bamboo forest.\" class=\"wp-image-22165\" srcset=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195636\u002FCarin-forest-crop-600w.jpg 600w, \u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195636\u002FCarin-forest-crop-600w-450x285.jpg 450w\" \u002F>\u003Cfigcaption class=\"wp-element-caption\">Carin hiking on Maui, Hawaii.\u003C\u002Ffigcaption>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">They really live and breathe the Hawaiian culture from the arrival experience, to when you depart. Even the arrival at the airport is special – and if you haven’t experienced it before you can’t really explain it.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">The island itself is very sacred which is a very unique thing that a lot of destinations don’t have. I would say that Grand Wailea is one of the truly authentic hotels. You could not pick up that hotel and put it in San Diego – it would not make any sense.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">This is important for all hotels, you want to develop a story that fits that location, pull from the area where the property sits to make it a unique experience.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">The hospitality industry right now is really driven by experience. People who are coming really want to know what they can experience at the hotel and in the local destination.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">Switching gears, we wanted to get your thoughts on working remote.\u003C\u002Fh4>\u003Ch4 class=\"wp-block-heading\">I’m sure you’ve had people tell you they could never work from home full-time. What are some of the qualities you believe are needed in order to work from home?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">First of all, yes people say that all the time \u003Cem>(laughs)\u003C\u002Fem>. You have to have discipline. You have to create a space that will work for you.\u003C\u002Fp>\u003Cfigure class=\"wp-block-image aligncenter wp-image-22169\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195636\u002FCarin-Canto-wht-sit-600w.jpg\" alt=\"Carin Martens sitting on the floor, working on a laptop.\" class=\"wp-image-22169\" srcset=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195636\u002FCarin-Canto-wht-sit-600w.jpg 600w, \u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195636\u002FCarin-Canto-wht-sit-600w-450x450.jpg 450w, \u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195636\u002FCarin-Canto-wht-sit-600w-150x150.jpg 150w\" \u002F>\u003Cfigcaption class=\"wp-element-caption\">Working from home has its challenges and benefits.\u003C\u002Ffigcaption>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">I like to switch it up. I had to experiment to find out what works for me. I have a traditional office here in my home. But I like to switch it up mid-day. I like to come down into the kitchen or get settled elsewhere for the second part of the day. It keeps my productivity up.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">What are some of the things you enjoy about working remote? And what are some of the challenges?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">I enjoy the fact that I have the flexibility to do something quickly if I have to take care of little things.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">I think the traffic component of a daily commute is such a waste of time for the employer and the employee. Traffic everywhere is seemingly getting worse and worse – so the productivity that you gain is huge for working at home.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">I think I accomplish what I would get done in a full office day by early afternoon. And it’s because you cut out some of that small talk.\u003C\u002Fp>\u003Cfigure class=\"wp-block-image aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"700\" src=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195635\u002FCarin-Canto-dog-desk-600w.jpg\" alt=\"Carin Martens sitting at a table with a laptop and a large dog next to her.\" class=\"wp-image-22171\" srcset=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195635\u002FCarin-Canto-dog-desk-600w.jpg 600w, \u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195635\u002FCarin-Canto-dog-desk-600w-386x450.jpg 386w\" \u002F>\u003C\u002Ffigure>\u003Cp class=\"wp-block-paragraph\">You know sometimes I do get interruptions from my dog or the gardener next door. And at times I miss that office chit chat, but at the end of the day, I’ve had plenty of that over the years. And in my current role, I still get to travel and interact with people, so I don’t have complete isolation and I like that.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">So, what are some tools you use to stay connected with your team and in sync?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">We do daily conference calls. I feel like we communicate enough over text, emails and conference calls to keep communication circulating.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">I’m grateful we don’t really use video chat too much, because I like to work in my pajamas with no makeup. But I know that video is a tool that many people are using to keep that face-to-face connection.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">We also have instant messaging – there are so many tools out there to keep teams connected, it doesn’t really matter if you’re physically sharing space. For instance, I like being able to login to our \u003Ca href=\"\u002F\">Canto\u003C\u002Fa> account to find the images I need, without having to interrupt our in-house team to ask them for stuff all the time.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">Do any of your work-related skills cross over into your personal interests?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">Well, because I do like to travel and be adventurous and explore new places, I would say that my industry has a lot to do with that. There are times that I find out about new things from work – destinations, activities and hotels that I’d like to check out in my personal time.\u003C\u002Fp>\u003Cfigure class=\"wp-block-image aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"813\" src=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195635\u002FCarin-waterfall-600w.jpg\" alt=\"Carin Martens standing in a small lake, facing a waterfall cascading into the lake in the background.\" class=\"wp-image-22173\" srcset=\"\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195635\u002FCarin-waterfall-600w.jpg 600w, \u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195635\u002FCarin-waterfall-600w-332x450.jpg 332w\" \u002F>\u003C\u002Ffigure>\u003Ch4 class=\"wp-block-heading\">How about the reverse, are there things from your personal life that help your career?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">There is a wellness component that’s a big deal in the hospitality industry lately. I try to be well, as much as I can. I’m not always the best at it, but health and wellness is something I’m interested in practicing in my personal life. So the fact that our industry is moving toward that, anything I can share from my personal life and bring to the business, I will do that.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">For example, I like to go to the spa. Sometimes I can learn stuff there, see things other spas are doing and see how we could implement that into our property and our industry.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Finding time to really balance yourself, as you get older, is a personal interest that I hope I can always apply to work in some way.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">I’ve really enjoyed our behind the scenes look at your experiences with branding, hospitality and working remote productivity tips.\u003C\u002Fh4>\u003Ch4 class=\"wp-block-heading\">What advice would you give someone who’s early in their career and hoping to pursue the hospitality industry?\u003C\u002Fh4>\u003Cp class=\"wp-block-paragraph\">I would say be ready for anything. The nice thing about the industry, there are so many different angles you can approach it.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Don’t be afraid to explore new things.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">There are plenty of different career choices and ways to be involved. I would say gain as much experience as you can and then find your right path.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">If you find what interests you the most and what you’re good at – then you’ll be happier every day, enjoy your job and be more productive – especially if you feel good about it and your skillsets match.\u003C\u002Fp>\u003Ch4 class=\"wp-block-heading\">Thank you for sharing your experiences and time with us, Carin.\u003C\u002Fh4>\u003Ch4 class=\"wp-block-heading\">We wish you continued success!\u003C\u002Fh4>",10,{"url":37,"url_md":38,"alt":39,"height":40,"width":41},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195637\u002FCarin-Canto-hrz-crop-1600w.jpg","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19195637\u002FCarin-Canto-hrz-crop-1600w-450x204.jpg","Carin Martens sitting on a comfortable chair.",727,1600,[43],{"id":44,"slug":44,"title":45,"path":46},"industry-insights","Industry insights","\u002Fpost-category\u002Findustry-insights\u002F",[48,55,62],{"featuredImage":49,"postId":50,"slug":51,"title":52,"description":53,"path":54},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2021\u002F12\u002F19184903\u002Fbridge-hybrid-gap_feature-450x263.jpg",59748,"bridge-hybrid-gap-with-collaboration-tools","Bridge the hybrid gap with the right collaboration tools","There are many collaboration tools available to make hybrid work easier. Choosing the right one can mean the difference between long-term productivity and disruptive frustration.","\u002Fblog\u002Fbridge-hybrid-gap-with-collaboration-tools\u002F",{"featuredImage":56,"postId":57,"slug":58,"title":59,"description":60,"path":61},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2019\u002F02\u002F19193628\u002Fonline-team-collaboration-13-450x300.jpg",9988,"online-collaboration","Collaborating online: Tools, strategies, and best practices for modern teams","Online collaboration boosts the connectivity of a team and produces highly professional projects. Read more about how to create a productive environment.","\u002Fblog\u002Fonline-collaboration\u002F",{"featuredImage":63,"postId":64,"slug":65,"title":66,"description":67,"path":68},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2020\u002F02\u002F19192638\u002Fhow-design-teams-use-canto-450x338.jpg",40390,"how-design-teams-scale-creativity-with-canto","How design teams scale creativity with Canto","As more organizations insource content creation, in-house designers and creatives need to step up. Streamlining content workflows helps meet increased demand.","\u002Fblog\u002Fhow-design-teams-scale-creativity-with-canto\u002F",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":70},"\u003Cpath fill=\"currentColor\" d=\"M9.175 10.825Q8 9.65 8 8t1.175-2.825T12 4t2.825 1.175T16 8t-1.175 2.825T12 12t-2.825-1.175M4 20v-2.8q0-.85.438-1.562T5.6 14.55q1.55-.775 3.15-1.162T12 13t3.25.388t3.15 1.162q.725.375 1.163 1.088T20 17.2V20zm2-2h12v-.8q0-.275-.137-.5t-.363-.35q-1.35-.675-2.725-1.012T12 15t-2.775.338T6.5 16.35q-.225.125-.363.35T6 17.2zm7.413-8.587Q14 8.825 14 8t-.587-1.412T12 6t-1.412.588T10 8t.588 1.413T12 10t1.413-.587M12 18\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":72},"\u003Cpath fill=\"currentColor\" d=\"M12 14q-.425 0-.712-.288T11 13t.288-.712T12 12t.713.288T13 13t-.288.713T12 14m-4.712-.288Q7 13.426 7 13t.288-.712T8 12t.713.288T9 13t-.288.713T8 14t-.712-.288M16 14q-.425 0-.712-.288T15 13t.288-.712T16 12t.713.288T17 13t-.288.713T16 14m-4 4q-.425 0-.712-.288T11 17t.288-.712T12 16t.713.288T13 17t-.288.713T12 18m-4.712-.288Q7 17.426 7 17t.288-.712T8 16t.713.288T9 17t-.288.713T8 18t-.712-.288M16 18q-.425 0-.712-.288T15 17t.288-.712T16 16t.713.288T17 17t-.288.713T16 18M5 22q-.825 0-1.412-.587T3 20V6q0-.825.588-1.412T5 4h1V2h2v2h8V2h2v2h1q.825 0 1.413.588T21 6v14q0 .825-.587 1.413T19 22zm0-2h14V10H5z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":74},"\u003Cpath fill=\"currentColor\" d=\"M12 20a8 8 0 0 0 8-8a8 8 0 0 0-8-8a8 8 0 0 0-8 8a8 8 0 0 0 8 8m0-18a10 10 0 0 1 10 10a10 10 0 0 1-10 10C6.47 22 2 17.5 2 12A10 10 0 0 1 12 2m.5 5v5.25l4.5 2.67l-.75 1.23L11 13V7z\"\u002F>",1790485308805]