[{"data":1,"prerenderedAt":51},["ShallowReactive",2],{"i-material-symbols:language":3,"i-material-symbols:person":8,"i-mdi:instagram":10,"i-mdi:youtube":12,"i-ri:linkedin-fill":14,"i-ri:twitter-x-line":16,"i-ri:facebook-fill":18,"glossary-digital-rights-management":20,"i-material-symbols:person-outline":38,"i-material-symbols:calendar-month":40,"i-mdi:schedule":42,"i-simple-icons:openai":44,"i-simple-icons:claude":47,"i-simple-icons:googlegemini":49},{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":7},0,24,false,"\u003Cpath fill=\"currentColor\" d=\"M8.125 21.213q-1.825-.788-3.187-2.15t-2.15-3.188T2 11.988t.788-3.875t2.15-3.175t3.187-2.15T12.013 2t3.875.788t3.175 2.15t2.15 3.175t.787 3.875t-.787 3.887t-2.15 3.188t-3.175 2.15t-3.875.787t-3.888-.787M12 19.95q.65-.9 1.125-1.875T13.9 16h-3.8q.3 1.1.775 2.075T12 19.95m-2.6-.4q-.45-.825-.787-1.713T8.05 16H5.1q.725 1.25 1.813 2.175T9.4 19.55m5.2 0q1.4-.45 2.488-1.375T18.9 16h-2.95q-.225.95-.562 1.838T14.6 19.55M4.25 14h3.4q-.075-.5-.112-.987T7.5 12t.038-1.012T7.65 10h-3.4q-.125.5-.187.988T4 12t.063 1.013t.187.987m5.4 0h4.7q.075-.5.113-.987T14.5 12t-.038-1.012T14.35 10h-4.7q-.075.5-.112.988T9.5 12t.038 1.013t.112.987m6.7 0h3.4q.125-.5.188-.987T20 12t-.062-1.012T19.75 10h-3.4q.075.5.113.988T16.5 12t-.038 1.013t-.112.987m-.4-6h2.95q-.725-1.25-1.812-2.175T14.6 4.45q.45.825.788 1.713T15.95 8M10.1 8h3.8q-.3-1.1-.775-2.075T12 4.05q-.65.9-1.125 1.875T10.1 8m-5 0h2.95q.225-.95.563-1.838T9.4 4.45Q8 4.9 6.912 5.825T5.1 8\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":9},"\u003Cpath fill=\"currentColor\" d=\"M9.175 10.825Q8 9.65 8 8t1.175-2.825T12 4t2.825 1.175T16 8t-1.175 2.825T12 12t-2.825-1.175M4 20v-2.8q0-.85.438-1.562T5.6 14.55q1.55-.775 3.15-1.162T12 13t3.25.388t3.15 1.162q.725.375 1.163 1.088T20 17.2V20z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":11},"\u003Cpath fill=\"currentColor\" d=\"M7.8 2h8.4C19.4 2 22 4.6 22 7.8v8.4a5.8 5.8 0 0 1-5.8 5.8H7.8C4.6 22 2 19.4 2 16.2V7.8A5.8 5.8 0 0 1 7.8 2m-.2 2A3.6 3.6 0 0 0 4 7.6v8.8C4 18.39 5.61 20 7.6 20h8.8a3.6 3.6 0 0 0 3.6-3.6V7.6C20 5.61 18.39 4 16.4 4zm9.65 1.5a1.25 1.25 0 0 1 1.25 1.25A1.25 1.25 0 0 1 17.25 8A1.25 1.25 0 0 1 16 6.75a1.25 1.25 0 0 1 1.25-1.25M12 7a5 5 0 0 1 5 5a5 5 0 0 1-5 5a5 5 0 0 1-5-5a5 5 0 0 1 5-5m0 2a3 3 0 0 0-3 3a3 3 0 0 0 3 3a3 3 0 0 0 3-3a3 3 0 0 0-3-3\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":13},"\u003Cpath fill=\"currentColor\" d=\"m10 15l5.19-3L10 9zm11.56-7.83c.13.47.22 1.1.28 1.9c.07.8.1 1.49.1 2.09L22 12c0 2.19-.16 3.8-.44 4.83c-.25.9-.83 1.48-1.73 1.73c-.47.13-1.33.22-2.65.28c-1.3.07-2.49.1-3.59.1L12 19c-4.19 0-6.8-.16-7.83-.44c-.9-.25-1.48-.83-1.73-1.73c-.13-.47-.22-1.1-.28-1.9c-.07-.8-.1-1.49-.1-2.09L2 12c0-2.19.16-3.8.44-4.83c.25-.9.83-1.48 1.73-1.73c.47-.13 1.33-.22 2.65-.28c1.3-.07 2.49-.1 3.59-.1L12 5c4.19 0 6.8.16 7.83.44c.9.25 1.48.83 1.73 1.73\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":15},"\u003Cpath fill=\"currentColor\" d=\"M6.94 5a2 2 0 1 1-4-.002a2 2 0 0 1 4 .002M7 8.48H3V21h4zm6.32 0H9.34V21h3.94v-6.57c0-3.66 4.77-4 4.77 0V21H22v-7.93c0-6.17-7.06-5.94-8.72-2.91z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":17},"\u003Cpath fill=\"currentColor\" d=\"M10.488 14.651L15.25 21h7l-7.858-10.478L20.93 3h-2.65l-5.117 5.886L8.75 3h-7l7.51 10.015L2.32 21h2.65zM16.25 19L5.75 5h2l10.5 14z\"\u002F>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":19},"\u003Cpath fill=\"currentColor\" d=\"M14 13.5h2.5l1-4H14v-2c0-1.03 0-2 2-2h1.5V2.14c-.326-.043-1.557-.14-2.857-.14C11.928 2 10 3.657 10 6.7v2.8H7v4h3V22h4z\"\u002F>",{"postType":21,"id":22,"date":23,"modified":24,"title":25,"slug":26,"author":27,"seoTitle":28,"seoDescription":29,"content":30,"readingTime":31,"featuredImage":32},"glossary",65565,"2024-09-25T16:13:55","2026-08-04T10:08:14","Digital rights management explained: The types and benefits it offers","digital-rights-management","Canto","Digital rights management – Simple strategies for success","Digital rights management (DRM) helps companies control copyright details for images, videos, documents and other digital media.","\u003Ccto-card green=\"true\" shadow=\"false\">\u003Cp class=\"wp-block-paragraph\">\u003Cstrong>Digital Rights Management (DRM) technology\u003C\u002Fstrong> provides tools to control who can access and use copyrighted or licensed digital products, protecting sensitive files from being copied or shared without permission. Canto DAM includes DRM tools to protect your valuable brand assets, such as watermarking, terms-and-conditions tracking, and copyright information.\u003C\u002Fp>\u003C\u002Fcto-card>\u003Cp class=\"wp-block-paragraph\">DRM technology protects the intellectual property rights of various \u003Ca href=\"\u002Febooks\u002Fstateofdigitalcontent\u002F\">digital content\u003C\u002Fa> types, including:\u003C\u002Fp>\u003Cdiv class=\"wp-block-canto-custom-html\">\u003Ccto-list icon=\"radio\" color=\"green\">  \u003Ccto-list-item>Photography\u003C\u002Fcto-list-item>  \u003Ccto-list-item>Music\u003C\u002Fcto-list-item>  \u003Ccto-list-item>eBooks\u003C\u002Fcto-list-item>  \u003Ccto-list-item>Movies\u003C\u002Fcto-list-item>  \u003Ccto-list-item>Software\u003C\u002Fcto-list-item>\u003C\u002Fcto-list>\u003C\u002Fdiv>\u003Cp class=\"wp-block-paragraph\">DRM systems protect these products through encryption, licensing agreements, and other technical measures that limit the use of the content and products to authorized users and devices.\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-1--how-does-digital-rights-management-work\">How does digital rights management work?\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">DRM includes code that prevents copying or restricts the time or number of devices on which a user can access a particular product. Sometimes, publishers, companies, and authors use an application that encrypts the media, software, or content. Only users who have the decryption keys can access the content.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">DRM also lets you access a log of people and times when assets were used. For example, you could see when software was downloaded or used and who accessed it.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">You can use DRM to protect your \u003Ca href=\"\u002Fblog\u002Fdigital-media-production\u002F\">media\u003C\u002Fa>, software, and content in multiple ways. Here are a few DRM capabilities:\u003C\u002Fp>\u003Cdiv class=\"wp-block-canto-custom-html\">\u003Ccto-list icon=\"check\" color=\"green\">  \u003Ccto-list-item>Restrict users from editing or saving your content\u003C\u002Fcto-list-item>  \u003Ccto-list-item>Prohibit users from taking screenshots of content\u003C\u002Fcto-list-item>  \u003Ccto-list-item>Restrict users from printing your content — this could mean limiting the printing of documents or content to a few times\u003C\u002Fcto-list-item>  \u003Ccto-list-item>Prevent unauthorized use by stopping users from sharing or forwarding your assets\u003C\u002Fcto-list-item>  \u003Ccto-list-item>Add watermarks to specify ownership over images and documents\u003C\u002Fcto-list-item>  \u003Ccto-list-item>Set an expiration date on your assets — this could be a specific date, or you could limit the number of uses the user has\u003C\u002Fcto-list-item>  \u003Ccto-list-item>Enable access to specific IP addresses, locations, or devices\u003C\u002Fcto-list-item>\u003C\u002Fcto-list>\u003C\u002Fdiv>\u003Cfigure class=\"wp-block-image size-full\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"753\" height=\"423\" src=\"\u002Fcdn\u002Fen\u002F2024\u002F09\u002F25032638\u002Fdrm.png\" alt=\"Canto DAM Platform, digital rights managament, feature\" class=\"wp-image-65566\" srcset=\"\u002Fcdn\u002Fen\u002F2024\u002F09\u002F25032638\u002Fdrm.png 753w, \u002Fcdn\u002Fen\u002F2024\u002F09\u002F25032638\u002Fdrm-450x253.png 450w\" \u002F>\u003Cfigcaption class=\"wp-element-caption\">Canto DAM Platform, digital rights managament feature\u003C\u002Ffigcaption>\u003C\u002Ffigure>\u003Ch2 class=\"wp-block-heading\" id=\"toc-2--why-is-digital-rights-management-important\">Why is digital rights management important?\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">Digital rights management (DRM) is important because it helps businesses and content providers protect their work from being used without permission. It makes sure that they get paid for their hard work and creativity. Without DRM, it’s easier for people to copy and share content illegally.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Companies can use DRM software to prevent unauthorized users from accessing sensitive documents or assets.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">DRM also ensures correct usage of the organization’s \u003Ca href=\"\u002Fblog\u002Fbrand-assets\u002F\">brand assets\u003C\u002Fa>, protecting both the brand and creators.\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-3--what-are-the-types-of-digital-rights-management\">What are the types of digital rights management?\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">From copy protection to time-limited access, choosing the right type of DRM for your assets can be overwhelming. Here are the 11 major types of DRM:\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">1. Encryption\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">Encryption protects digital content by converting it into a secure encoded format. It transforms the original content using a complex algorithm into an unreadable form without the correct encryption code.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">This encoded format is only accessible with the correct decryption key.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">2. Digital watermarking\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">\u003Ca href=\"\u002Fglossary\u002Fimage-watermarking\u002F\">Digital watermarking\u003C\u002Fa> means embedding a hidden digital marker into multimedia content like images, audio, or video. The marker is usually imperceptible during everyday use. Detection tools can extract or highlight the digital watermark.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Even if someone copies your content, digital watermarking provides content proof of ownership.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">3. Governance\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">Governance means constructing rules for content use, such as limiting video viewing to specific countries or eBook downloads to a particular amount.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">4. License agreements\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">Companies can guard their content and software by asking users to read and agree to their end-user license agreement the first time they access the content or software.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">5. Authentication\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">Authentication requires users to validate their identity through the presentation of credentials such as:\u003C\u002Fp>\u003Cdiv class=\"wp-block-canto-custom-html\">\u003Ccto-list icon=\"plus\" color=\"green\">  \u003Ccto-list-item>A password or pin\u003C\u002Fcto-list-item>  \u003Ccto-list-item>A security token or smartphone access\u003C\u002Fcto-list-item>\u003C\u002Fcto-list>\u003C\u002Fdiv>\u003Ch3 class=\"wp-block-heading\">6. Enforcement\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">Enforcement policies ensure people follow the rules you’ve set for your assets. If someone breaks the rules, there might be consequences like getting locked out of using content or software.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">7. Copy protection\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">Copy protection stops people from copying your content without permission. Copy protection often involves using serial numbers or activation keys to limit the asset’s use to a specific user or computer.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">8. License management\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">License management means tracking who has permission to use your content and how they use it. Proper management ensures that an organization adheres to the license or copyright terms, such as the number of users, specific usage rights, and expiration dates.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">9. Time-limited access\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">Time-limited access means people can only use your content for a specific time amount. For example, they can access and watch a video online for 48 hours after they start watching.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">10. Rights expression language\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">Rights expression language is a technical way of describing the rules for using your content. REL allows content providers to articulate precise rules regarding who can access digital content, under what conditions, and what users can do with that content once accessed.\u003C\u002Fp>\u003Ch3 class=\"wp-block-heading\">11. Geographical limits\u003C\u002Fh3>\u003Cp class=\"wp-block-paragraph\">Geographical limits place boundaries on asset access by location.\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-4--what-are-the-benefits-of-digital-rights-management\">What are the benefits of digital rights management?\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">No matter why you want to protect your digital assets, implementing DRM has six key benefits:\u003C\u002Fp>\u003Cdiv class=\"wp-block-canto-custom-html\">\u003Ccto-list icon=\"check\" color=\"green\">  \u003Ccto-list-item>\u003Cstrong>Improve security:\u003C\u002Fstrong> From the moment content is created until it reaches the end user, DRM provides a continuous chain of security measures that protect the content at every stage of its distribution and consumption.\u003C\u002Fcto-list-item>  \u003Ccto-list-item>\u003Cstrong>Protect intellectual property:\u003C\u002Fstrong> DRM helps keep your ideas, documents, eBooks, and other assets safe. It ensures your hard work is recognized and protected.\u003C\u002Fcto-list-item>  \u003Ccto-list-item>\u003Cstrong>Track copyright and license data:\u003C\u002Fstrong> DRM systems can store and track detailed information about the licensing terms associated with each piece of digital content. DRM system tracking includes data on who has purchased or licensed the content, the duration of the license, and specific usage rights.\u003C\u002Fcto-list-item>  \u003Ccto-list-item>\u003Cstrong>Prevent piracy:\u003C\u002Fstrong> By controlling how content is copied, shared, and distributed, DRM helps prevent piracy. Protection from content piracy is crucial for content creators and distributors, as it protects their revenue streams and intellectual property from unauthorized use.\u003C\u002Fcto-list-item>  \u003Ccto-list-item>\u003Cstrong>Increase usage control:\u003C\u002Fstrong> With DRM, you can control how people use your content. DRM lets you specify permissions for different users or user groups. These permissions can determine who can access the content, what they can do with it (like view, edit, download, or share), and what conditions permit these activities.\u003C\u002Fcto-list-item>  \u003Ccto-list-item>\u003Cstrong>Generate income:\u003C\u002Fstrong> DRM helps you make money from your content. When your work is protected, people are more likely to buy it instead of getting it for free somewhere else.\u003C\u002Fcto-list-item>\u003C\u002Fcto-list>\u003C\u002Fdiv>\u003Ch2 class=\"wp-block-heading\" id=\"toc-5--what-are-the-challenges-of-not-using-digital-rights-management-for-your-media\">What are the challenges of not using digital rights management for your media?\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">Not using DRM solutions can bring several challenges, including online piracy, unauthorized use, and copyright infringement. Here are five challenges you will face without using \u003Ca href=\"\u002Fblog\u002Fwhy-your-content-needs-digital-rights-management-drm\u002F\">DRM to protect your content\u003C\u002Fa>:\u003C\u002Fp>\u003Cdiv class=\"wp-block-canto-custom-html\">\u003Ccto-list icon=\"radio\" color=\"orange\">  \u003Ccto-list-item>\u003Cstrong>Loss of content control:\u003C\u002Fstrong> Without DRM, you lose control over content usage. People can share your content freely, and you can’t stop them.\u003C\u002Fcto-list-item>  \u003Ccto-list-item>\u003Cstrong>Brand and reputation damage:\u003C\u002Fstrong> If someone shares your content without permission, it could hurt your brand’s reputation. People might think you don’t care about protecting your work. Alternatively, other people may use your assets as their own and lower your brand’s credibility.\u003C\u002Fcto-list-item>  \u003Ccto-list-item>\u003Cstrong>Difficulty in negotiating licensing:\u003C\u002Fstrong> If you don’t use DRM, making deals with other companies might be harder. They might only want to work with you if they think your content is secure.\u003C\u002Fcto-list-item>  \u003Ccto-list-item>\u003Cstrong>Legal and compliance issues:\u003C\u002Fstrong> Not using DRM could lead to legal problems. You may break intellectual property or copyright laws by misusing content or software.\u003C\u002Fcto-list-item>  \u003Ccto-list-item>\u003Cstrong>Revenue loss:\u003C\u002Fstrong> Without DRM, it’s easier for people to get your content for free, resulting in lost potential sales.\u003C\u002Fcto-list-item>\u003C\u002Fcto-list>\u003C\u002Fdiv>\u003Ch2 class=\"wp-block-heading\" id=\"toc-6--what-are-the-key-use-cases-of-digital-rights-management\">What are the key use cases of digital rights management?\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">DRM works for many different types of teams and industries. Here are ten key digital rights management use cases:\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cstrong>1. eBooks and digital publishing\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Publishers use DRM to protect their eBooks from being copied and shared. For example, when you create and distribute an eBook, DRM ensures your audience can’t share a copy with their colleagues for free.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cstrong>2. Digital photography and art\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Artists use DRM to protect their photos and artwork online. DRM protection helps them control who can use their images and ensure they get credit for their work. It’s also essential for organizations in the \u003Ca href=\"\u002Findustries\u002Ftravel-hospitality\u002F\">\u003Cstrong>hospitality and travel industries\u003C\u002Fstrong>\u003C\u002Fa> that rely heavily on branded photography.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cstrong>3. Video and music streaming services\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Streaming services like Netflix or Spotify use DRM to control who can watch or listen to their content. That’s why you can’t just download and keep movies or songs from these services.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cstrong>4. Software and video games\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Software companies use DRM to prevent illegal copying of their programs and games. DRM also helps \u003Ca href=\"\u002Findustries\u002Ftechnology\u002F\">\u003Cstrong>tech companies\u003C\u002Fstrong>\u003C\u002Fa> control and protect branded content.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cstrong>5. Broadcasting\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Ca href=\"\u002Findustries\u002Fmedia-entertainment\u002F\">\u003Cstrong>TV and radio broadcasters\u003C\u002Fstrong>\u003C\u002Fa> use DRM to manage the needs of large media libraries as media channel demands increase.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cstrong>6. Digital libraries\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Libraries use DRM to lend out and return digital books and resources.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cstrong>7. E-commerce\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Online stores use DRM to protect digital products like eBooks, music, or software. DRM helps prevent illegal sharing and ensures creators get paid for their work. It’s also vital for \u003Ca href=\"\u002Findustries\u002Fretail\u002F\">\u003Cstrong>retailers\u003C\u002Fstrong>\u003C\u002Fa> that need to protect and distribute their brand content at scale.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cstrong>8. Document security\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Organizations use DRM to secure sensitive information, such as contracts, personal information, and protected data. DRM features are also essential for the \u003Ca href=\"\u002Findustries\u002Fhealthcare\u002F\">\u003Cstrong>healthcare\u003C\u002Fstrong>\u003C\u002Fa> creative teams to ensure their organization’s \u003Ca href=\"\u002Fblog\u002Fdigital-marketing-assets\u002F\">\u003Cstrong>digital marketing assets\u003C\u002Fstrong>\u003C\u002Fa> are brand and compliant.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cstrong>9. Mobile apps\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">App developers use DRM to protect their apps from being pirated. DRM helps them control how their apps are used and distributed.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">\u003Cstrong>10. Educational content\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">Schools and universities use DRM to manage access to digital textbooks and resources. DRM helps protect copyright and ensures that students use the content fairly. \u003Ca href=\"\u002Findustries\u002Feducation\u002F\">\u003Cstrong>Educational institutions\u003C\u002Fstrong>\u003C\u002Fa> also use digital library software that includes DRM to protect their brand content.\u003C\u002Fp>\u003Ch2 class=\"wp-block-heading\" id=\"toc-7--why-choose-dam-dam-and-drm\">Why choose digital asset management (DAM) and DRM\u003C\u002Fh2>\u003Cp class=\"wp-block-paragraph\">DRM is essential for protecting your branded content. But it doesn’t organize your content — the major challenge for organizations is still managing content at scale. It’s also hard to track content, copyright, and license data at scale.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">That’s why you need a \u003Ca href=\"\u002Fdigital-asset-management\u002F\">\u003Cstrong>digital asset management\u003C\u002Fstrong>\u003C\u002Fa> (DAM) platform.\u003C\u002Fp>\u003Cp class=\"wp-block-paragraph\">DAM makes it easy to organize, find, and share all your digital content from one centralized library. DAM’s DRM features include watermarks, user controls, and terms and conditions to keep your digital assets compliant and accessible to the right people.\u003C\u002Fp>\u003Cdiv class=\"wp-block-canto-custom-html\">\u003Ccto-cta href=\"\u002Febooks\u002Fbeginners-guide-to-digital-asset-management\u002F?utm_source=page_glossary&utm_medium=content_cta&utm_campaign=canto_content_fy25&utm_content=page_digital_rights_management\" btn=\"Get the guide\" green=\"true\">  \u003Ch3>The Beginner’s Guide to Digital Asset Management\u003C\u002Fh3>  \u003Cp>Download the guide for free\u003C\u002Fp>\u003C\u002Fcto-cta>\u003C\u002Fdiv>\u003Ch2 class=\"wp-block-heading\" id=\"toc-8--digital-rights-management-drm-frequently-asked-questions\">Digital rights management (DRM) frequently asked questions\u003C\u002Fh2>\u003Cdiv class=\"wp-block-canto-custom-html\">\u003Ccto-accordion shadow=\"true\">  \u003Ccto-accordion-item h=\"What is an example of digital rights management?\" open=\"true\">    An example of digital rights management is when you buy an eBook online. The eBook might have DRM that prevents you from sharing it with others for free. It also might only allow you to read the book on specific devices or apps you own.  \u003C\u002Fcto-accordion-item>  \u003Ccto-accordion-item h=\"Why is DRM used?\">    DRM is used by companies and creators to protect their digital assets, like branded content and software, and ensure that only authorized users can access them.  \u003C\u002Fcto-accordion-item>  \u003Ccto-accordion-item h=\"Who uses DRM?\">    DRM is used by businesses, publishers, software companies, streaming services, and enterprise companies to stop digital content from being duplicated or used without their consent.  \u003C\u002Fcto-accordion-item>\u003C\u002Fcto-accordion>\u003C\u002Fdiv>\u003Cp class=\"wp-block-paragraph\">\u003C\u002Fp>",9,{"url":33,"url_md":34,"alt":35,"height":36,"width":37},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2024\u002F09\u002F30170302\u002Fwhat-is-drm-en.jpg","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2024\u002F09\u002F30170302\u002Fwhat-is-drm-en-450x237.jpg","Image of all components of digital rights management for DAM software over red background.",404,768,{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":39},"\u003Cpath fill=\"currentColor\" d=\"M9.175 10.825Q8 9.65 8 8t1.175-2.825T12 4t2.825 1.175T16 8t-1.175 2.825T12 12t-2.825-1.175M4 20v-2.8q0-.85.438-1.562T5.6 14.55q1.55-.775 3.15-1.162T12 13t3.25.388t3.15 1.162q.725.375 1.163 1.088T20 17.2V20zm2-2h12v-.8q0-.275-.137-.5t-.363-.35q-1.35-.675-2.725-1.012T12 15t-2.775.338T6.5 16.35q-.225.125-.363.35T6 17.2zm7.413-8.587Q14 8.825 14 8t-.587-1.412T12 6t-1.412.588T10 8t.588 1.413T12 10t1.413-.587M12 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