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The ones seeing real results are building AI-powered systems. There’s a difference, and it shows up in your results. A deliberately designed tech stack creates real impact. In this session, we’re getting into the architecture: the actual decisions, trade-offs, and design principles that determine whether AI delivers for your […]","\u003Cp>Most organizations are adding AI tools. The ones seeing real results are building AI-powered systems. There’s a difference, and it shows up in your results.\u003C\u002Fp>\n\u003Cp>A deliberately designed tech stack creates real impact. In this session, we’re getting into the architecture: the actual decisions, trade-offs, and design principles that determine whether AI delivers for your organization.\u003C\u002Fp>\n\u003Cp>We’ve built this webinar around something you won’t find in a typical panel: original survey data collected from marketing and technology leaders before the event. We’ll reveal the findings live, and our panelists will tell you what the numbers actually mean and what they’d do differently.\u003C\u002Fp>\n\u003Cul>\n\u003Cli>What a high-performing AI tech stack looks like in practice\u003C\u002Fli>\n\u003Cli>Where AI is delivering the most value in organizations today\u003C\u002Fli>\n\u003Cli>How to design for ROI from the start\u003C\u002Fli>\n\u003C\u002Ful>\n",{"url":31,"url_md":32,"alt":33,"height":34,"width":35},"https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2026\u002F07\u002F15212332\u002FActive-DAM-1200x500-1200-x-630-px.png","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2026\u002F07\u002F15212332\u002FActive-DAM-1200x500-1200-x-630-px-450x236.png","AI Advantage",630,1200,{"dateTime":37,"duration":38},"1790262000","00:45",{"id":40,"key":41},"5430844","A33D63988E0C2D5BEFE3D62785124C1A","701Tr000010KnNRIA0",[44,51,58],{"name":45,"title":46,"img":47,"info":48},"Christine Prado","Senior Creative Resource Manager, Clemson University","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2026\u002F08\u002F25144000\u002FChristine-Prado-150x150.png",{"en":49,"de":50},"Christine Prado is a Senior Creative Resource Manager at Clemson University, where she has worked for over three decades. She has been a communications designer in higher education since 1995, primarily supporting Clemson's undergraduate recruiting through the University's admissions team. She holds a BA from Clemson and earned her MBA there in 2022. Her expertise includes DAM management, publications design, branding, logo design, and event planning. She is a former president and board member of the University and College Designers Association (UCDA).","Christine Prado ist Senior Creative Resource Manager an der Clemson University, wo sie seit über drei Jahrzehnten tätig ist. Seit 1995 arbeitet sie als Kommunikationsdesignerin im Hochschulbereich und unterstützt in erster Linie die Nachwuchsgewinnung der Clemson University durch das Zulassungsteam der Universität. Sie hat ihren BA an der Clemson University erworben und dort 2022 ihren MBA abgeschlossen. Ihre Expertise umfasst DAM-Management, Publikationsdesign, Branding, Logodesign und Eventplanung. Sie ist ehemalige Präsidentin und Vorstandsmitglied der University and College Designers Association (UCDA).",{"name":52,"title":53,"img":54,"info":55},"Zahraa Parekh","Director, Product Marketing, Canto","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2026\u002F07\u002F13192051\u002Fzahraa-headshot-1-150x150.png",{"en":56,"de":57},"Zahraa Parekh has spent more than a decade leading product marketing for enterprise software companies, helping define category narratives and bring innovative products to market. As Director of Product Marketing at Canto, she leads the product marketing organization, shaping the company’s positioning, go-to-market strategy, and vision for the future of digital asset management. Prior to Canto, she played a key role in leading product marketing at Workfront through its acquisition by Adobe, helping drive market adoption during a pivotal period of growth. She brings a practical perspective on meeting customers where they are as markets and technology continue to evolve.","Zahraa Parekh verfügt über mehr als ein Jahrzehnt Erfahrung in der Leitung von Product Marketing für Enterprise-Softwareunternehmen. Sie hat dazu beigetragen, Kategorie-Narrativen zu entwickeln und innovative Produkte erfolgreich auf den Markt zu bringen. Als Director of Product Marketing bei Canto leitet sie die Product-Marketing-Organisation, gestaltet die Positionierung des Unternehmens, die Go-to-Market-Strategie und die Vision für die Zukunft des Digital Asset Managements. Vor ihrer Zeit bei Canto spielte sie eine Schlüsselrolle bei der Leitung des Product Marketings bei Workfront während der Übernahme durch Adobe und half dabei, die Marktakzeptanz in einer entscheidenden Wachstumsphase voranzutreiben. Sie bringt eine praxisnahe Perspektive mit, um Kunden dort abzuholen, wo sie stehen – in einem Markt- und Technologieumfeld, das sich stetig weiterentwickelt.",{"name":59,"title":60,"img":61,"info":62},"Lynn Herman","Global Campaigns Manager, Canto","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2025\u002F01\u002F08163219\u002FLynn-Headshot-150x150.jpeg",{"en":63,"de":64},"With over a decade of experience, Lynn Herman helps companies streamline digital asset and product information management to drive growth and brand consistency. At Canto, she works with global organizations to optimize content management, enhance collaboration, and deliver impactful brand experiences.","Mit mehr als zehn Jahren Erfahrung unterstützt Lynn Herman Unternehmen dabei, das Digital Asset Management und das Produktinformationsmanagement zu optimieren, um das Wachstum und die Markenkonsistenz zu fördern. Bei Canto arbeitet sie mit produktorientierten Unternehmen zusammen, um das Content Management zu optimieren, die Zusammenarbeit zu verbessern und wirkungsvolle Markenerlebnisse zu schaffen.",[66,70,74],{"h":67,"url":68,"img":69},"Burnout Is a Workflow Problem: Scaling Content in the AI Era","\u002Fwebinars\u002Fburnout-is-a-workflow-problem-scaling-content-in-the-ai-era\u002F","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2026\u002F07\u002F24083043\u002FBurnout-webinar-header-1-450x236.png",{"h":71,"url":72,"img":73},"The AI Advantage Series:  Extend, Don’t Replace – 6 AI Plays to Help Your Team Do More Than You Thought Possible","\u002Fwebinars\u002Fthe-ai-advantage-series-extend-dont-replace-6-ai-plays-to-help-your-team-do-more-than-you-thought-possible\u002F","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2026\u002F06\u002F23163904\u002FWP-image-450x236.png",{"h":75,"url":76,"img":77},"From Chaos to Clarity: Scaling Product Content Without Slowing Down","\u002Fwebinars\u002Ffrom-chaos-to-clarity-scaling-product-content-without-slowing-down\u002F","https:\u002F\u002Fwww.canto.com\u002Fcdn\u002Fen\u002F2024\u002F09\u002F29181548\u002Fdigital-assets-1-1-450x238.jpg",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":79},"\u003Cpath fill=\"currentColor\" d=\"M12.838 17.638q.362-.363.362-.888t-.362-.888t-.888-.362t-.887.363t-.363.887t.363.888t.887.362t.888-.363M11.05 14.15h1.85q0-.825.188-1.3t1.062-1.3q.65-.65 1.025-1.238T15.55 8.9q0-1.4-1.025-2.15T12.1 6q-1.425 0-2.312.75T8.55 8.55l1.65.65q.125-.45.563-.975T12.1 7.7q.8 0 1.2.438t.4.962q0 .5-.3.938t-.75.812q-1.1.975-1.35 1.475t-.25 1.825M12 22q-2.075 0-3.9-.787t-3.175-2.138T2.788 15.9T2 12t.788-3.9t2.137-3.175T8.1 2.788T12 2t3.9.788t3.175 2.137T21.213 8.1T22 12t-.788 3.9t-2.137 3.175t-3.175 2.138T12 22m0-2q3.35 0 5.675-2.325T20 12t-2.325-5.675T12 4T6.325 6.325T4 12t2.325 5.675T12 20m0-8\"\u002F>",1788066095583]