Is your content engine ready for AI?

00:40

AI has made it easier than ever for marketers to produce high-quality content quicker, ensuring they can fulfil more requests and meet every demand. In fact, according to Forbes Advisor, 64% of business owners expect AI to increase productivity. But implementing AI to increase productivity and create more assets could backfire if you aren’t properly prepared.

With this increase in content production, you may find yourself swimming in a sea of images, videos and other digital assets — scattered across different storage systems or hard drives. While this cornucopia of content serves your every need, it’s no use if you can’t easily organise, find and distribute your digital assets with increasing efficiency.

Turn your content and creative teams into well-oiled machines by ensuring you have a proper foundation in place — enhanced with AI technology — to connect teams, increase content ROI and stay on-brand at scale.

In this session;

  • Address the real reason content volume is so important to business success
  • Explore the impact of AI on digital asset management
  • Dig into the real cost of content chaos
  • Share tools and tips to help you brave the AI content storm
  • Exclusive: See real AI Visual search in action!

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Speakers

Josh Gibbs

Vice President of Product

Josh Gibbs is currently Vice President of Product at Canto. With his unique combination of software product management, user interface and heuristics design, and integrated marketing skills, he previously developed compelling products and go-to-market campaigns for companies such as Cisco, VMware, Hewlett-Packard, Skype, Bandwidth, and Salesforce.

Previously recorded webinars

Is your content engine ready for AI? (AMER)

Learn How CPG Brands Leverage DAM for Accelerated Content Operations

How to Develop a Content Strategy that Drives Sales

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