How communications teams use Canto Portals for event marketing
February 26, 2020|
Planning a successful event can be one of the most difficult tasks for a communications or marketing team to pull off. With all the moving parts involved, digital assets are the last thing a team wants to worry about when planning an event.
These four teams use Canto portals to simplify their event marketing! See how they did it.
Surfing Heritage and Culture Center (SHACC)
SHACC was able to revive an iconic surf photography contest, Follow the Light, and open it to photographers around the world using Canto. Each entrant uploaded their photos via a Canto upload link, and SHACC could share the entries via a Canto portal.
High Point University
High Point University shared photos from their “Community Christmas at HPU” event via a public Canto portal. Attendees were able to find their images quickly through the organized and easy-to-navigate interface.
University and College Design Association (UCDA)
UCDA created a Canto portal to showcase the winning works from their 2019 UCDA Design Awards. The portal is beautifully organized so it’s easy to find specific categories and winners.
University of South Carolina Upstate
USC Upstate made a Canto portal for Media Day, when the school hosts local news outlets on campus. The portal enables the school to easily share assets with the press, helping the communications team strengthen key relationships with local media and save time.