Canto blog

Portals – 3 tips to make your public content shine

When sharing your content online, keeping assets up to date and your brand on point is super important. How the...

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Data storage solutions: 3 best options

A data storage solution allows you to grow business operations and stay in control of information. The correct storage solution...

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Marketing workflow: 3 tips to help you succeed

A marketing workflow reduces stress and saves an abundance of time. It acts as a guide for teams to follow...

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Easy ways to implement an effective workflow process

A workflow process provides teams with task structure and outlines stakeholder expectations at each stage of a project. To establish...

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Omnichannel marketing: What it is and how it works

Omnichannel marketing focuses on user experience at every engagement point your customer has with a product or service. This all-encompassing...

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Making room for creativity within established brand guidelines

Brand guidelines play a central role in making sure content teams stay consistent with an organization’s message. But they also...

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Intellectual property: How it works in the digital space

Organizations are increasingly on the lookout for ways to further ensure designs, logos, images and artistic works are protected assets....

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Marketing advice from industry experts

In the world of marketing things happen fast. Communicating your brand across a variety of platforms, launching campaigns, strategizing –...

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User-generated content: A guide on how to grow your brand

User-generated content (UGC) is a marketing approach for organizations looking to grow brand identity and create community engagement. UGC also...

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