Smart Tags – a Comprehensive Guide to Modern Tagging


Smart tags help digital productivity due to their task automation potential. Learn more about what they are and how you can program them.

What Are Smart Tags?

Smart tags seek out specific digital inputs and offer users convenient options. Smart tags were introduced into Microsoft Word and helped create hyperlinks automatically based on stored data. Since their creation, smart tags are used by companies to identify objects and details of images.

An example of smart tags are seen when a user types ‘August’. This would cause smart tags to trigger options to open calendar or hyperlink the word to relevant data. Smart tags are similar to metadata.

Screenshot of the Smart Tags configuration page in the Canto DAM.How Do Smart Tags Work?

Smart tags have an identifier that automates data storage based on keywords it finds. Smart tags label data within documents or images when it identifies relevant words or numbers. It is like a digital version of a labeler, giving information about certain items it labels. If a user types ‘mother’ into a document, the smart tag indicator might present options such as finding a contact (the user’s mother).

Another way smart tags work is by automating the creation of hyperlinks. When someone types a business into a document, they don’t type out the website domain name as if they were entering it into a web browser. When smart tags identify a business, they can sync the name to the business’ website. For example, if a user typed ‘Pepsi’ in a document, the smart tag could auto hypertag it to link to

What Are the Benefits of Smart Tags?

Smart tags can increase productivity by predicting tasks to automate and giving users options on future automation. They give users a chance to filter certain words and pair them with tasks, saving them valuable time.

A screenshot of smart tags next to a picture.
Smart tags save valuable time.

Smart tags can also boost file organization based on auto tagging of documents and images. Smart tags automate the generation of valid data for files, which helps users sort and search large amounts of images and documents.

The Future of Smart Tags

Smart tags used to be specific, so the scope of the tags was limited. As technology changed, smart tags have evolved along with it. An example of this is the creation of smart tag APIs. An example of a smart tag API is something that automatically inputs details into a different program. If someone has to input a date or address into a program and they have a smart tag API, the system might allow them to automatically include these into every new message or document.

Another way smart tags have changed and may continue to change is through mobile phone use, especially SMS. A lot of different data automatically inputs as a smart tag depending on the type of operating system your mobile device uses. These can include a day of the week or other numbers that register further meaning.

It’s important to explore different ways to use smart tags. Determine the best way to increase productivity through different smart tag settings.