File management systems organize and manage digital files at a basic level. Their features usually include a folder directory structure, automated backups and simple user permissions. Simple file storage systems like Dropbox or Box don’t have complex file management functionalities necessary for business operations. For more comprehensive file storage and organization, digital asset management is the solution.
Digital asset management (DAM) organizes your files via a powerful, searchable database. Managing files within a DAM system (database) gives you maximum control and speed while working with important files.
Any document, image, video, audio, presentation can be considered a file – regardless of it’s value to your organization. A digital asset, on the other hand, is a file that has intrinsic value to your organization – such as: logos, photo shoots, videos produced, brochures, slide decks and more.
Digital asset management software adds metadata tagging and search capabilities to traditional file management schemas. Metadata is information about a file – this can be digital rights management information, standard metadata schemas used for digital image tagging, geospatial information, approval stage levels and/or any custom information your organization can imagine.
File management user roles are supercharged in a DAM system. For example, with Canto’s DAM system you can create as many levels of roles and permissions as needed, with highly granular settings.
With DAM, employ user-friendly administrative reporting on file usage and improve your business decision making. Know which assets are used the most and receive reports on who is accessing what assets for auditing purposes.
With DAM, encryption can be used for logins and SSL (https) connections are also supported. DAM user requests are processed through secure Java Web applications, and sessions work via firewalls.