Digital Rights Management


Digital rights management (DRM) helps organizations keep track of copyright license details for media files. DRM gives companies the tools to protect themselves, stay in compliance and avoid infringement lawsuits.

What Is Digital Rights Management?


Digital rights management is a must-have for businesses who work with licensed content such as photos, video and animation. It upholds enterprise compliance and elevates security. DRM is a solution that brings files, relevant metadata and license information together. It is able to keep track of copyright information and help companies stay compliant by applying restrictions based on licensing terms within workflows.

digital rights management
digital rights management

The Benefits of Digital Rights Management


Digital rights management assures all corporate content has a valid license and safeguards the organization from copyright infringement. It also increases transparency and enhances team collaboration. Your digital asset management (DAM) system speeds up digital rights workflows because it’s no longer necessary to recheck if a specific photo is valid for use. One powerful benefit is marketing teams will only see images within your digital asset management system that have been cleared.

Download our ebook to learn how to protect your company with a branded media library

How DAM Optimizes DRM


Intelligent License Management – A sophisticated metadata system makes sure all copyright information is up-to-date and applied correctly.

Watermark Overlays – No design tools needed, simply overlay watermarks on-the-fly, prior to image download and for specific users only as needed.

Business Protection – DRM support with DAM saves your business from damage claims and protects your valuable intellectual property.

digital rights management benefits
brand asset management

Building Your Media Library with DAM

Learn More

Brand asset management

Watch a Five Minute Demo of Canto

Watch Demo

brand asset management post-its

Basic Brand Management Principles

Read Article