The Canto Blog

A persuasive business case for digital asset management software should emphasize gains in efficiency while emphasizing its value to brand...

The constantly evolving digital media landscape is putting organizations under a great deal of pressure to produce content that builds...

Today’s marketing and creative teams often lack the resources or bandwidth to handle every aspect of their campaigns in-house. Even...

In 2010, Old Spice rebranded, giving their 75-year-old brand a light, quirky and funny new personality. This helped Old Spice...

Today’s creative teams are working with more digital content than ever before. Tracking changes and updates to those assets is...

Sales enablement is a major focus for many marketing teams – and with good reason. Sales reps armed with compelling...

Organizations tend to use a lot of high-touch manual processes in their early stages of growth. While some of these...

The digital age has made it easier than ever for content to be taken from one source and reused elsewhere....

Consistency is a major factor for any brand that wants to thrive. This can be a challenge when serving different...