The Canto Blog
From digital asset management best practices to the latest industry insights
How to build your business case for digital asset management
A persuasive business case for digital asset management software should emphasize gains in efficiency while emphasizing its value to brand...
Read more10 benefits of digital asset management
The constantly evolving digital media landscape is putting organizations under a great deal of pressure to produce content that builds...
Read moreEnhancing digital content collaboration in the hybrid workplace
Today’s marketing and creative teams often lack the resources or bandwidth to handle every aspect of their campaigns in-house. Even...
Read moreI absolutely couldn’t succeed in 2022 without these 3 unique brand management strategies
In 2010, Old Spice rebranded, giving their 75-year-old brand a light, quirky and funny new personality. This helped Old Spice...
Read moreWhy version control is a key part of digital asset management
Today’s creative teams are working with more digital content than ever before. Tracking changes and updates to those assets is...
Read moreCanto as a sales enablement tool
Sales enablement is a major focus for many marketing teams – and with good reason. Sales reps armed with compelling...
Read moreHow digital asset management streamlines your content workflow
Organizations tend to use a lot of high-touch manual processes in their early stages of growth. While some of these...
Read moreWhy your content needs digital rights management (DRM)
The digital age has made it easier than ever for content to be taken from one source and reused elsewhere....
Read moreHow Godiva found sweet success by using a DAM solution for global brand management
Consistency is a major factor for any brand that wants to thrive. This can be a challenge when serving different...
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