The Canto Blog

From digital asset management best practices to the latest industry insights

Top 10 digital asset management best practices

Whether you just became a digital asset management (DAM) platform user or have years of experience, following digital asset management...

Protect billable hours and drive agency profitability with DAM

For agencies, every hour matters. From brainstorming a pitch to finalizing client deliverables, time is the currency that drives revenue....

5 signs your creative workflow is slowing you down and how to fix it

Creative teams are under pressure like never before — more campaigns, more channels, and more expectations to deliver content fast...

How to humanize AI content: Why content authenticity always wins

AI content is everywhere, but sounding human isn’t enough anymore. In 2025, successful content teams aren’t just using AI to...

What is a digital asset manager? A complete guide

As businesses generate more content than ever, the need to manage it efficiently has never been greater. Enter the digital...

How to choose a digital asset management system: A practical guide

Choosing the right digital asset management (DAM) system is a strategic decision that sets the foundation for how your team...

The 4 stages of operational maturity: Where does your brand stand?

Every brand hits the point when what once worked — shared drives, spreadsheets, ad hoc naming conventions — suddenly doesn’t....

Strategic implementation frameworks: How to get DAM right from day one

If you’ve searched the web for “how to maximize your digital asset management implementation”, most companies won’t provide you with...

Big ideas for better content: 8 top insights from the Content Innovation Summit

Content is evolving faster than ever, and so are the tools, teams, and strategies behind it. At this year’s Content...

Why brand portals aren’t convenient — they’re essential

Managing brand assets across multiple departments, partners, and platforms can quickly become chaotic. Without a centralized system, it’s easy for...

DAM cost savings explained

Digital asset management (DAM) platforms empower marketing and creative teams to do more with every asset, every dollar, and every...

How to overcome the most common leadership objections to DAM

You know the content chaos all too well – teams chasing down the latest logo or file version, campaign assets...