The Canto Blog

From digital asset management best practices to the latest industry insights

What is marketing operations management?

Marketing departments need a system that provides valuable oversight to tasks, performance insight and directional guidance to teams. The optimal...

Necessary ideas to build an efficient digital marketing team

The world of marketing, especially digital marketing is changing. With this change comes the growing need to hire new people,...

How a centralized digital asset library helps distributed teams stay in sync

Remote and distributed teams are becoming more and more common as technology makes it easier to work together, apart. We’re...

4 reasons why switching to Canto can be worth it

With its flexible configuration and powerful asset engine, Cumulus is a standard for on-premise digital asset management. Yet many organizations...

How 4 marketing teams ditched their servers for speed and simplicity

Many organizations start out by storing their assets in a simple filing system on a server. This may seem like...

3 ways to ace social media marketing in 2020

As consumer tastes evolve, our job as marketers is to stay a step ahead. For 2020, we’re seeing big potential...

4 reasons why switching to Canto can be worth it

Companies worldwide have relied on Cumulus for more than 25 years to organize their digital assets. With its flexible configuration...

Proven success strategies to boost team collaboration

It’s frightening how stagnant some companies’ team collaboration methods have become. Creative output requires hyper-creative methodology. Therefore it’s important to...

3 ways to speed up social media workflows with DAM

For social media marketers, speed is essential to success. Social media constantly keeps us on our toes, challenging us to...

Digital transformation examples – Important observations

Digital transformations are sweeping the corporate landscape. Accordingly, companies are looking for the best route to navigate their own technological...

Online proofing – Creating comment efficiency

Organizations recognize the importance in quality feedback when content is introduced to the market. Online proofing turns the feedback process...

How to write a creative brief and what are the benefits?

A creative brief forces teams to have concrete goals and adds structure to a project or campaign. It outlines necessary...