The Canto Blog
From digital asset management best practices to the latest industry insights
How a DAM + PIM platform transforms your product experience management strategy
Maintaining a consistent, on-brand product experience across channels isn’t easy. Product data lives in spreadsheets, updates happen manually, and teams...
The state of digital content 2025: Solving an impossible equation
While 77% of content and creative professionals expect to produce more digital content this year, only a quarter feel they...
Top 10 benefits of DAM and PIM for omnichannel retailing in e-commerce
Standing out in the crowded e-commerce landscape is no small feat. From creating impactful visual content to managing large product...
How the Cincinnati Bearcats won big with digital asset management
“Content is everything,” says the University of Cincinnati Bearcats’ Chief Strategy Officer, Ben Hofstetter. And he has an unusual example...
The ultimate guide to prompt engineering for AI-powered DAM search
Imagine a bustling retail warehouse full of products waiting to be sent to store shelves or online customers. The warehouse...
PDM vs. PIM: Product data systems explained
Key highlights: PDM systems manage technical drawings and specifications, whereas PIM systems manage product information like product descriptions and pricing...
Unify your marketing strategy with a PIM and DAM system
Key highlights Difference between PIM and DAM systems: PIM systems store and manage product information, whereas DAM systems store and...
How to build an unbeatable marketing tech stack in 2025
Key highlights: A connected marketing stack streamlines marketing operations, accelerates content production, and enhances distribution Unbeatable MarTech stacks enhance productivity...
Top 10 PIM + DAM benefits for manufacturing businesses
Manufacturing brands have a lot to juggle. Besides producing products, there is the matter of managing the complicated product information...
How to manage social media assets efficiently with DAM software
Key highlights Social media assets are digital resources used on social platforms to engage audiences Managing various social media assets,...
PIM vs. DAM: Key differences and why your brand needs both
Key highlights A PIM platform contains product data. A DAM platform contains digital brand assets. PIM solutions are typically used...
Content hub: the future of intelligent content management
Key highlights: Understand what a content hub is and why it matters See how your team’s collaboration could benefit...