The Canto Blog
From digital asset management best practices to the latest industry insights
YouTube metadata: Locate, edit and use it to boost your search rankings
Did you know that metadata is both highly relevant and accessible in YouTube videos? As a matter of fact, there...
Digital marketing assets 101: Examples, best practices, and management tips
A strong online presence is essential for any business, and that means every brand needs effective digital marketing assets. But...
How successful brands use Media Publisher to deliver outstanding digital experiences at scale
See how Canto’s Media Publisher powers these customers’ e-commerce platforms and websites, enabling them to work smarter and increase revenue.
InDesign package file: A guide to share INDD
The Adobe InDesign files (extension INDD) are packed with different fonts, graphics and links. In order to send them in...
3 Unique, dynamic secure image sharing choices
Secure image sharing allows users to send valuable digital photographs to numerous locations and recipients without fear of some type...
Your marketing team needs a content management solution. Here’s why.
You know that feeling when you can’t find your car keys and spend 20 minutes tearing apart your house, only...
Improve workflow: Prepare your marketing team for economic uncertainty
When the pandemic struck, it hit hard. Organizations were suddenly forced to cope with a new threat that their inefficient...
5 ways to future-proof your marketing programs
In periods of economic uncertainty, marketing teams need to be ready to adapt to the unexpected and shift priorities to...
Four fixes to become a more productive digital team
If there’s a job that needs to be done with regularity, there should be a bot for that. Every time...
Why Manufacturing Brands Need Product Information Management: 5 Key Reasons
Manufacturing companies distribute information and products to more channels than brands in most other industries. Being able to deliver the...
Enhancing digital content collaboration in the hybrid workplace
Today’s marketing and creative teams often lack the resources or bandwidth to handle every aspect of their campaigns in-house. Even...
Understanding Information Architecture: A Beginner’s Guide to Structuring Digital Information
There is a ton of information out there in the world. Books, maps, magazines, and journals contain a lot of...