The Canto Blog

From digital asset management best practices to the latest industry insights

How to choose a digital asset management system: A practical guide

Choosing the right digital asset management (DAM) system is a strategic decision that sets the foundation for how your team...

The 4 stages of operational maturity: Where does your brand stand?

Every brand hits the point when what once worked — shared drives, spreadsheets, ad hoc naming conventions — suddenly doesn’t....

Strategic implementation frameworks: How to get DAM right from day one

If you’ve searched the web for “how to maximize your digital asset management implementation”, most companies won’t provide you with...

Big ideas for better content: 8 top insights from the Content Innovation Summit

Content is evolving faster than ever, and so are the tools, teams, and strategies behind it. At this year’s Content...

Why brand portals aren’t convenient — they’re essential

Managing brand assets across multiple departments, partners, and platforms can quickly become chaotic. Without a centralized system, it’s easy for...

DAM cost savings explained

Digital asset management (DAM) platforms empower marketing and creative teams to do more with every asset, every dollar, and every...

How to overcome the most common leadership objections to DAM

You know the content chaos all too well – teams chasing down the latest logo or file version, campaign assets...

How to prove digital asset management ROI to leadership

You’ve done the research. You know a digital asset management (DAM) system can solve your team’s biggest headaches, like: Disorganized...

How to maximize marketing efficiency with DAM software

As content demands skyrocket, marketing teams are under increasing pressure to produce more, faster, and better – all while maintaining...

Product attributes: What they are and how to maintain consistency across channels

In the busy digital marketplace, product attributes play a pivotal role. They are the characteristics that define and differentiate products,...

How to transform product feed management

Product feed management plays a crucial role in connecting your products to marketplaces, ad platforms, and shopping channels — helping...

The ultimate guide to product feeds

In the fast-paced world of e-commerce, effective product feed management is a critical component. It’s the backbone of your online...