The Canto Blog
From digital asset management best practices to the latest industry insights
Data storage solutions: 3 best options
A data storage solution allows you to grow business operations and stay in control of information. The correct storage solution...
Revamp your information with these 7 unique metadata editors
Metadata has the power to simplify many of our difficult digital tasks, but it’s not always so easy to edit...
The art of the abandoned cart email: How to bring customers back and save the sale
Last weekend, I was shopping online for a rain jacket for an upcoming hiking trip. After hours of searching and...
Rebranding in 2021? Don’t go it alone. Introducing the most comprehensive guide available.
Mediocrity is like quicksand – the more we move around in it, the more it absorbs us. It’s easy to...
Email marketing resource round-up: The best tools, insights and advice for 2021
The right tools and advice make every job easier, and email marketing is no exception. Fortunately, there are some truly...
3 unlimited cloud storage options
Unlimited storage is a must-have for your business in the digital age. Cloud storage enables you to better manage digital...
Moving forward with metadata: A simple guide
Metadata is a complex term with a deceptively straightforward definition. It’s usually defined as data that describes other data. While...
Hadoop Distributed File System: A big data solution
The Hadoop Distributed File System (HDFS) is a progressive user space system to help manage and maintain big data. You...
How to turn leads into customers with lead-nurturing emails
Between discovering a brand and making a purchase, every customer goes on a journey. They shouldn’t have to travel alone,...
What you need to know about software as a product
Software as a product (SaaP) is a one-time purchase of a technology solution that belongs within a team’s MarTech stack....
SaaS vs SaaP – A look at key differences
Software as a service or software as a product? The solution that’s best equipped to meet your business needs will...
Software as a Service (SaaS) – Third-party software that works for you
Whether it’s a product or service your business provides, how your team utilizes software has a direct impact on campaign...