The Canto Blog

From digital asset management best practices to the latest industry insights

Popular Audio Formats: 7 Audio File Types to Consider

Each audio file type has unique benefits and drawbacks. Determine which one is best for specific tasks or situations to...

Relevant Gen Z stats marketers should understand

Gen Z is changing the rules and creating new trends online. This is something to adapt to, otherwise consumer trends...

Creative Spotlight: Designing with purpose with Audrey Pray, Jr. at International House

Audrey Pray, Jr. is the Creative Lead at International House, where she uses her design and videography skills to help...

The 3 absolute best modern podcasts for business

Listening to a quality business podcast brings you one step closer to success. It increases your business-literacy and forces you...

Boost team success with these unique business collaboration ideas

Finding the right balance between different business teams is a lot easier than you think. In fact, a few minor...

The quintessential guide for how to rank YouTube videos

It’s easy to understand the importance of ranking on a search engine like Google. It is a highly popular way...

Gen Z marketing – Creating unique campaigns for new audiences

Gen Z represents the generation of people born roughly between the mid 1990s and the mid 2010s. Though this is...

A comprehensive, helpful guide to create successful podcasts

Podcasts are growing in popularity and are tackling a wide range of topics, making them suitable for all types of...

A complete guide for how to network on LinkedIn

LinkedIn has established itself as the front-runner for social media when it comes to professional relationships. It opens up the...

A helpful guide to understand YouTube channel demographics

YouTube is a growing way to promote your brand and deliver fresh content to your audience. In order to effectively...

A comprehensive breakdown of different video file types

Video file types each have their own unique characteristics that make them perfect for specific functions. This exclusivity forces users...

An extensive, helpful guide to Gen Y marketing

Gen Y is a generational label designed to people born somewhere in the 1980s or 1990s. As such, marketing efforts...