The Canto Blog
From digital asset management best practices to the latest industry insights
Understanding, accessing and editing file metadata
File metadata is a little different than more traditional types of metadata. It means different things to different people. To...
The 6 metadata types you need to know
Metadata is a great way to sort and simplify important information, but there are variations to consider. Most lists give...
Win back lost subscribers: The art of the re-engagement email
It’s a fact of life in email marketing: Not every subscriber will open every email you send. But what about...
How to find, view and edit video metadata
Metadata may seem opaque and out-of-reach, but it doesn’t have to be. The average person is more than capable of...
Starting from scratch: How to build an email list in 7 easy steps
Email marketing is a fantastic way for brands to engage with customers. But before you can start crafting fun and...
So you applied to Canto – What’s next? | The Canto interview process
Here at Canto, hiring the right people is super important to us. Every person we hire has the ability to...
Dynamic customer experience trends to look out for in 2021
Trends are a tough subject to pin down, especially when it comes to customer experience (CX) trends. A lot of...
Video email marketing: A match made in heaven
These days, brands are (wisely) investing in video marketing. In fact, 86% of businesses use video as a marketing tool...
Helping you understand all there is to know about metadata analysis
Metadata is everywhere, filling digital files with pools of information. But that information only accomplishes its intended purpose if you...
Email capturing basics: How to get email marketing leads to come to you
Email marketing is highly effective, but before you can email potential customers, you’ll need their email addresses. Email capturing is...
Take your music files to new heights with these mp3 metadata editors
Mp3s were once a nearly-universal file type when it came to downloading and listening to audio files. That landscape has...
Binary large object: How to store large data
A binary large object (BLOB) is a collection of concentrated data that’s stored on a file in a database or...