The Canto Blog

From digital asset management best practices to the latest industry insights

Microsoft Word guide: How to use it completely

If you’re new to Microsoft Word, don’t worry – it’s never too late to learn this important program. Microsoft Word...

Fashion branding: What it is and how to build a distinctive fashion brand identity

What is fashion branding? Fashion branding is the strategic process of building a distinct, recognizable identity for a fashion business...

Library asset management: The complete guide to DAM librarian roles, skills, and hiring

What is library asset management? Library asset management is the practice of organizing, cataloging, and governing an organization’s digital assets...

What should I consider when choosing a digital asset management platform?

Selecting the right digital asset management platform requires evaluating capabilities that directly impact how your organization stores, organizes, and distributes...

Digital asset manager jobs: Complete career guide

Digital asset manager jobs represent one of the fastest-growing career opportunities in today’s digital-first business environment. These specialized professionals are...

MDM vs MAM: Complete guide to mobile device and application management

Key highlights: Mobile device management (MDM) and Mobile application management (MAM) represent two fundamental approaches to securing mobile devices and...

Positioning in branding: The complete guide to strategic market differentiation

What is brand positioning, and why does it matter? Brand positioning is the strategic process of establishing a distinctive place...

DAM for retail: Top 10 benefits of omnichannel retailing with digital asset management

What is DAM for retail? DAM for retail is the use of digital asset management software to store, organize, and...

Digital content trends 2026: Five insights reshaping how content teams scale

Content teams have officially crossed a tipping point. Volume is up. Budgets are rising. AI is everywhere. And yet, for...

Digital asset specialist: Complete career guide for 2026

What is a digital asset specialist? A digital asset specialist is a professional responsible for the comprehensive management, organization, storage,...

10 benefits of digital asset management

Digital assets are the lifeblood of your organization. They help establish your brand, sell your products, and effectively communicate with...

How to organize digital photos with Canto

Organizing an extensive collection of digital photos can feel overwhelming — especially when files are scattered across devices, cloud services,...