The Canto Blog
From digital asset management best practices to the latest industry insights
A beginner’s guide on how to use Adobe Illustrator
If you’re new to Adobe Illustrator, don’t worry. I assure you that if you’re just starting out with this popular...
Marketing project management: A comprehensive guide to planning, executing, and scaling campaigns
What is marketing project management? Marketing project management is the structured process of planning, executing, and overseeing marketing campaigns and...
Creative Spotlight: Cultivating creativity with John Williams from Filoli
Few people can say they’ve worked in both music and medicine, or are a whiz at both marketing and photography....
What is a photo organizer and do you need one?
The requirements of a photo organizer have drastically changed over the last few years. The state of photos has gradually...
The 3 most exciting and unique marketing podcasts available
The popularity of podcasts is exploding, delivering a lot of great content as well as shows that don’t quite measure...
Creative Spotlight: Finding professional and personal happiness with Matthew Wagner From SYNLawn
What do artificial turf, heavy metal and art have in common? They’re all passions of Matthew Wagner, the digital marketing...
AI file to TIFF conversion: How to export and share your Illustrator graphics
What is an AI file? An AI image file is the native vector file format created by Adobe Illustrator, used...
3 unique LinkedIn marketing strategy tips to help you succeed
LinkedIn has changed drastically over the years, moving from being solely a career networking site for individuals into a comprehensive...
What is a NEF picture file, and how to convert it to TIFF
What is a NEF picture file? A NEF (Nikon Electronic Format) picture file is the proprietary raw image format native...
Lessons learned from COEx | Photo Studio Ops | NYC 2020
Last week, the Canto team went to COEx | Photo Studio Ops | NYC to learn from the best in...
Geo-blocking: What it is, how it works, and why it matters for digital content
What is geo-blocking? Geo-blocking is a technology-based access control method that restricts or permits users from viewing online content based...
YouTube marketing strategy: Tips to plan, publish, and grow your channel
What is a YouTube marketing strategy? A YouTube marketing strategy is a structured plan for creating, publishing, and optimizing video...