The Canto Blog
From digital asset management best practices to the latest industry insights
Marketing collateral: Definition, types and examples
Marketing collateral is any material a brand produces to communicate its message, promote its products and support its sales process....
Brand guidelines: What they are and how to create them
Brand guidelines are a documented set of rules that define how a brand looks, sounds, and presents itself across every...
Best brand management tools: A category guide
The best brand management tools are the platforms that close that gap, making it easy for teams control how their...
Understanding Content Collaboration
Solve complex hybrid and remote team challenges with content collaboration best practices and digital asset management. Creating high-quality, memorable content...
Creating an Asset Library
Learn how to create an asset library that puts digital content at your team’s fingertips Has your marketing team ever...
Meet the 2026 Best in DAM winners
Celebrate Canto’s Best in DAM winners for 2026
What is an active DAM? Why the age of passive content storage is over
Your digital asset management platform knows more about your content than anyone on your team. It knows which products are...
How to choose a digital asset management system: A practical guide
Choosing the right digital asset management system is a process, not just a purchase. The teams that define their requirements early, evaluate platforms against real workflows,...
What is a digital asset manager? A complete guide
A digital asset manager is responsible for organizing, governing, and optimizing digital asset workflows within a digital asset management (DAM) system, creating a centralized source of truth for...
SFTP + DAM: How fast-moving teams turn secure file transfer into a full content pipeline
Every day, creative teams move thousands of files across networks — RAW game photos from the sideline, student event imagery...
The 7 best metadata editors for every need
What is a metadata editor? A metadata editor is a software tool that enables users to view, modify, and manage...
How to copy link URLs
Knowing how to copy a URL enables you to share it. The ability to copy and paste links is essential...